franchise presentation 2018 - jones the grocer · Zomato and Groupon. marketing training purchasing...

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Transcript of franchise presentation 2018 - jones the grocer · Zomato and Groupon. marketing training purchasing...

come shareour passionfor food

jones the grocer is a hub of great food, knowledge and really delicious products.

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we build food emporiumsShow kitchens, communal dining and integrated

sense; we call it ‘culinary theatre’.

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great design is central to our ethos

and transport hubs; our store design is

gather to share our passion for food.

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our conceptsare

An airport terminal counter for Jones the Grocer Express or luxury 5* star hotel for Jones Social - our concepts and product

physical space and

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food, but we’re not stuck up about it. We bring you the best.

It’s as simple as that.

gourmet food for everyday living

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food theatreOpen kitchens, bakeries and coffee

and baristas busy at work. A culinary theatre at the heart

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we put the ooh in foodie

for us, great food is about getting the basics right. So be it pink salt from the

reared on Australian salt-bush we want to know the streams, dales, mountains

make our food exceptional.

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what’s upbrew?We are addicted to coffee. We

whites in Sydney as far back as 1996. Brewing the perfect cup using the latest methods is not just an obsession, it’s part of our heritage.

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we put the art into artisanWe celebrate the people who make our products. When we talk about our

from the farm of Jane and Louis

Tipperary, Ireland

Piedmont, Italy we can guarantee they taste incredible.

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we get betterwith age

pretty sure that our walk-in cheese room was one of

then in 1996. Where else would you

artisan cheeses, all the goodies to pair them with and a cheese club to join?

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shop, eat, learnLearn to brew the perfect cappuccino with an expert barista;

of grilling the perfect salmon or attend a celebrity chef masterclass and book signing.

passion for food. It’s wired into our DNA.

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gastronomic journey but our focus has always remained the same… To share our passion for food with you.

our story begins in 1996 with smashing breakfast...

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2010

2011AHLAN! Entrepreneur of the Year – Yunib Siddiqui | What’s On Abu Dhabi –

2012 Time Out Abu Dhabi – Best Family Restaurant

2013 Time Out Dubai – Best Family Restaurant

2014 What’s On Abu Dhabi – Best Family

2016

2017Yunib Siddiqui (9#)

we don’t mean to brag but...

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the journey continuesAustralia

New Zealand

Qatar

Singapore

Thailand

United Arab Emirates

regionsAustraliaAlbury

CambodiaSiem Reap

ChinaShanghai

New ZealandAuckland

United Arab EmiratesDubaiAl Manara | Dusit ThaniMirdif 35 | Dubai Airport, Terminal 3

Palm Hilton & Dubai Airport Termnal 2(opening soon)

Abu DhabiAl Mamoura | Khalidiyah | Al RahaMinistry of Presidential AffairsAl Muneera | Etihad HeadquartersHoliday Inn (opening soon)

SharjahFlag Island | UAB Tower

Al Ain

AjmanRaddison compound (opening soon)

QatarThe Gate | The Pearl

Singapore

ThailandBangkok

do we make a great pear? how do we

stack up?Burger & Lobster 34.00$

Jamie’s 30.00$

Dean & Deluca 27.00$

Jones the Grocer 26.00$

Eataly 25.00$

21.00$

20.00$

14.00$

14.00$

size

Medium Flagship

Typical revenue

EBITDA%

Investment

%19 %26 %19

store, medium stores and express stores. Figuresquoted are on an annual basis in United States Dollars.

franchise@jonesthegrocer.com

our customers

who are they?gender mixnationality mix

32.7 % 67.3 %

%22.62

%18.3

%9.51%8.5

%10.51

%4.18

%7.06

%19.32

BritainIrelandScotland

America’sCanada

IndiaSub-Continent

EuropeOther

Africa

AustraliaNew Zealand

Other

GCC

age mix35 - 31 %20.6

%19.6

%18.7

25 - 21 %10.7

%8.6

45 - 41 %8.2

%7.2

%6.5

do we make a great pear? how do we

stack up?Burger & Lobster 34.00$

Jamie’s 30.00$

Dean & Deluca 27.00$

Jones the Grocer 26.00$

Eataly 25.00$

21.00$

20.00$

14.00$

14.00$

The Jonescustomer is

Professional: Typically well-educated with a high net worth.

postcodes. Socially connected

Passionate about food: Looking for the best products,

from the best artisanal producers from around the world. Interested in the stories behind the food. Appreciates quality and consistency.

Contemporary: The Jones the Grocer customer is contemporary

the story behind a brand which they identify with.

Loyal: Their trust in preferred brands is rewarded by loyalty and by their wish to profess the brands as ‘theirs’.

our teamWe employ over 200 passionate foodies across our business offering unparalleled access to a

support a global network of stores.

meet the teamYunib Siddiqui

his early twenties and his franchising experience began in

A keen foodie and opportunist, he opened Jones the

subsequently went on to purchase the global IP rights for the brand which today includes 25 operational stores in

Yunib is also a member of the Young Presidents’

entrepreneurship for The National newspaper. He is also a

A Ventures in Pakistan.

Julisah KasmanGroup Operations DirectorJulisah Kasman is the Group Operations Director of Jones the Grocer and holds

of F&B operations experience across Singapore, Malaysia,

notable international brands including

Julisah is a seasoned operations director

spanning pre-opening, supply-chain management, recruitment and franchising.

Oliver SuttonGlobal Retail Manager

experience in the retail industry.

heads the global retail operations for Jones

Director of Sales and Operations at the

Singapore.

meet the team

Peter GreenHead of Food

With more than 14 years of experience in culinary management, training and

Green is Jones the Grocer’s Head of Food

professional cooking and baking from the

South Africa. Peter has worked with some

London including Ledbury (2 Michelin star),

Mount Nelson Hotel.

Shreya GhaiHead of Marketing

Peter GreenHead of Food

With more than 14 years of experience in culinary management, training and

Green is Jones the Grocer’s Head of Food

professional cooking and baking from the

South Africa. Peter has worked with some

London including Ledbury (2 Michelin star),

Mount Nelson Hotel.

meet the team

Shreya comes from a marketing and designbackground andheads marketing, communications andbrand managementfor Jones the Grocer across its 25 internationaloutlets. Shreya holds a Masters in BusinessAdministration and Marketing along witha degree from Parsons school of design, NewYork City. She is an enrolled member of theChartered Institute of Marketing (CIM). Shehas worked with brands such as Deloitte,Zomato and Groupon.

marketing

trainingpurchasing

operations

initial training

ongoing training

supply chain

analysis

at jones the grocer UAE

premises on

franchisee’s premises

direct ship approved suppliersapproved local

suppliers

store & quality

detailed feedback

audits

our supporthands on support before,during and after

building our brandregional and international reach

jones the grocer almost seemed to be playing a game of one-upmanship with other cafés

Time Out Abu Dhabi

““

eblast and social media engagement

3.4k+

monthly in store login database contacts

54K+

%18

social media access laptop | tablet

social media access smart phone*

%82

K+fans

4K+followers

1 K+followers

accumulated database contacts

our partnersJones the Grocer isheadquartered in Dubai,United Arab Emirates

Singapore as a minority

Asia) is the largest globalconsumer-focused

known for their LVMHportfolio of brands.

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our locations

ourstoreUnited Arab EmiratesDubai

ourstoreUnited Arab EmiratesAl Ain

ourstoreUnited Arab EmiratesDubai

ourstoreUnited Arab EmiratesSharjah

ourstoreUnited Arab EmiratesDubai

ourstoreUnited Arab EmiratesDubai Airport

ourstoreChina Shanghai

ourstoreCambodia Siem Reap

ourstoreSingapore