Foundations of Design and

Entrepreneurship

Problem Festival

The Problem Festival 2

A Pending Challenge

Ashesi’s Mission

Business Administration Department’s Vision 2020

... with almost 200 million people aged between 15 and 24, Africa has the youngest population in the world. And it keeps growing rapidly (2015 African Economic Outlook, 2015)

… if this trend continues, the continent’s labour force will be 1 billion strong by 2040, making it the largest in the world… (McKinsey Global Institute, 2010).

… build a vibrant entrepreneurial ecosystem to drive the ecosystem in Ghana and Africa

and have 20% of graduates (across majors) start and build businesses in Ghana and across Africa

The Problem Festival 3

Proposed Solution

Immerse freshmen across all majors into the world of design

thinking, creative problem solving, entrepreneurship and

business management

Foundationsof

Design and Entrepreneurship

The Problem Festival 4

Support Services

Other faculty members

Work study students

Staff members

Other Professionals

Alum

Legal

Finance

Marketing

Operations

Supply Chain

Subject matter expertise

Professional services that students will need help with

Who?

Industry advisorsEtc…

Stakeholder management

Negotiations

HR

The Problem Festival 5

The team…1. Faculty members: Sena, Gordon, Rose, Dahlia, DK, and Nepeti2. Faculty Interns: Philip, Sihaam, Jesse, Anna-Lisa, Chris and Anna3. Administrators: Opheley and Janice4. Entrepreneurship Coaches (you will know them on Tuesday)5. Volunteers for events: Theresa & student team

The Problem Festival 6

Two Problem Solving StoriesStory 1

The Play Pump

The Problem Festival 7

Story 1The Play Pump

Story 2The Treadle Pump

Two Problem Solving Stories

The Problem Festival 8

Story 1The Play Pump

Story 2The Treadle Pump

Problem, users & context poorly understood

Two Problem Solving Stories

EPIC

FAIL!

The Problem Festival 9

Story 1The Play Pump

Story 2The Treadle Pump

EPIC

FAIL!

Problem, users & context poorly understood

Two Problem Solving Stories

Problem, users & context well understood

EPIC

SUCCESS

!

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The Problem Festival

Explanation of the task

12