FITFLOPBuilding an employer brand. It’s easy, isn’t it?

Sian Smith – Resourcing & Talent Manager, FitFlopSian.smith@fitflop.com https://www.linkedin.com/in/siansmithtalentmanager

WHAT IS AN EMPLOYER BRAND?‘An employer brand is not what YOU say it is, it’s what THEY say it is’

‘It’s what someone says about you when you leave the room’

GROWATTRACTBELIEVE.

SO WHAT ARE WE DOING?

YOUR CAREERS SITE IS YOUR SHOP WINDOW

LINKEDIN

LEVERAGING OUREMPLOYEES

WELLBEING

OPEN EVENINGS & EVENTS

GLASSDOOR

HOW DO WE KNOW IT’S WORKING?

TOP TIPS

Know who you areHave a strategyLeverage your employees and partners Build the momentum and keep it consistentTrack your progress – so what?

TIME TO GROW…

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