Post on 12-Jan-2016
First impressions, lasting impressionsPresented by Alma McManus
The Clothes Solutions Company
Change your thinking
Why the fruit?
Good for eating
Not good as a body shape guideline
“The Psychology of Achievement”
“Many capable men and women
are disqualified from job opportunities
because they simply
do not look the part”.
‘The Psychology of Achievement’ by Brian Tracy
‘What do you want from me?’
1. Develop your interpersonal skills. 2. Get experience, run something.
3. Sharpen your image.4. Act like a leader.5. Talk to me.6. Clarify where you are going.7. Provide accurate numbers.
Source: London Business School
“The Power of Clothes”
Trigger and transform
Communicate
Match expectation
33%
7seconds
The Power of Personal Branding
Myths & the media
• Size .
• Size Labels.
• Budget.
• Dress the body you have today, not the one you had or wish for.
• The perfect body
Shattering the media myth
Barbie® • Barbie’s waist is the same diameter as her head.• Her neck is twice as long as an average human’s.• Her legs are 50% longer than her arms. For an average woman they would be around 20% longer.
Keeping hip measurements constant, here is what young healthy adults would need to change to match the same body proportions as Barbie
Woman v Barbie Height + 61 cm Waist – 15 cm Chest + 13 cm Neck length + 8 cm
Source: Int Journal of Eating Disorders, Vol 18, No3, 1995 © John Wiley & Sons, Inc
50,000,000,000
Shape
+ Proportion
+ Colouring
+ Posture
CONFIDENCE
BoneStructure…
Straight or Curved
Shape…it’s a bone thing!
Face Shape
Rounded or straight?
Face Shape
Rounded or straight?
BoneStructure…
Straight or Curved
Necklines
Compliment a curvy shape with
fluid, curvy lines
soft tailoring
must wear softer fabrics
swirly patterns
curved necklines
Straight shapes need
straighter, crisper lines,
can wear soft or firmer fabrics
structured tailoring
geometric patterns
Necklines
Proportion
Proportion
The Art Of Visual Balance
Proportion
Colour
Planning For Success
• Budget
• Quality / Colour
• Must go with 3 other things
• If you find a brilliant pair of trousers, buy two pairs
• Who are you selling to?
What works – the suit?
Cute
Cute
•Conservative•Understated•Traditional•Everyone else
Cute
“The 8th Habit:
Dress consistently.
“Have an organised, effective, efficient, professional wardrobe, and use it to create a good start, and a strong finish, every day
of your life.”
‘The 8th Habit: From Effectiveness to Greatness’ by Stephen Covey
www.clothesology.com
Are you thinking differently?
Celebrate you.
Stop wishing you were something else and love who and what you are!
www.clothesology.com