Presented by:Eric Duchin

Ded TeesMarket YOUniversity

Pinpoint Promotions and MarketingLaunchpad CreativesGo Green With Glass

Wow that’s a lot!

What is Social MediaWhat is Social Mediaand why do I need it?and why do I need it?

What is Social Media?

• According to Wikiepdia

Short Version: “media designed to be disseminated through social interaction”

Long Version: Andreas Kaplan and Michael Haenlein define social media as "a group of Internet-based applications that build on the ideological and technological foundations of Web 2.0, and that allow the creation and exchange of user-generated content"[1].

Source: http://en.wikipedia.org/wiki/Social_media

Basically

How Social Media can help YOU

• Find your next job.

• Connect with past friends/coworkers/bosses

• Stand out from your competition.

• Gain notoriety, fame, fortune.

Eric’s Top News/Eric’s Most Recent

• Review different Social Media sites

• Google

• Facebook

• Twitter

• LinkedIn

• HARO

• How I can help you!

• Questions and Answers

• Contact Information

Google has taken over the world

Why is Google so popular?

Do I need a Gmail Account?

What does Google say about you?

What Google Apps do I need?

Goog 411

Why Facebook?

Free!

Connect with People

Update Your Privacy Settings

List your Resume

Connect with Friends/Family/Colleagues

Research Companies/Interact with them

Why Facebook?

Why Twitter?Free!

Connect with People!

Follow Recruiters (see NJAcctJobs, NJExecRecruiter, NJTaxjobs, NYCAcctJobs NYCTaxJobs)

Search.Twitter.Com

Search by Hash Tags #Jobs, #Employment #ComputerHelpNeededIdontKnowWhatImDoing

Why LinkedIn? Free

Connect with People

Online Resume, Complete with/out Picture

Search for Jobs!

Give Solid Recommendations (show writing skills)- Giver’s Gain Philosophy

Get Recommendations

Answer Questions/Become an Expert

Ask for Introductions

Research Companies

Join Groups! NJ Networking Forum

Invite to Job Fairs, find Job Fairs

Why LinkedIn?

Need More LinkedIn Reasons?

HARO

HARO—Help A Reporter Out

http://www.helpareporter.com

Free!

Sign up as a Source

Answer questions for reporters, gain notoriety

Drive people to your resume/website!

Be a Valuable Source!Be a Valuable Source!

How I can help you!

• Consult with your staff- hourly or project

(Non Profits 20% reduction)

• Create training materials/train staff

• Teach you how to use Social Media sites 1:1/group settings

• Incorporate into your marketing budget

• Present to your customers (audience)

Q N A

• Questions?

• Comments?

• Concerns?

• Snide Remarks?

Contact Info

• Email: Eric@PinpointMyPromotions.com

• LinkedIn: http://www.linkedin.com/in/ericduchin

• Facebook: http://www.facebook.com/eric.duchin

• Twitter: http://twitter.com/dedtees

• YouTube: http://www.youtube.com/marketyouniversity

• Meetup.com: http://www.meetup.com/MarketYOUniversity/

• http://www.meetup.com/TheLaunchpadCreatives