http://www.mobilegeosocial.com

Steer your

Mobile Social

Marketing

Strategy !

http://www.mobilegeosocial.com

Multimedia

• Nothing will get people more excited than a

cool picture or an awesome video

• Excited people are the biggest spenders!

http://www.mobilegeosocial.com

Mobile

Sites

http://www.mobilegeosocial.com

Mobile Sites

• Mobile is getting hotter

by the day!

• When people get hungry

they search for you with

their smartphones

• Mobile websites convert

potential customers into

paying customers much

more effectively

Mobile Graphics courtesy SqueezeMobi http://www.warriorplus.com/w/v/b68mpg/restaurant

http://www.mobilegeosocial.com

Crank Up Your Revenues

• The mobile web is the fastest

growing communication channel in

history

• Soon it will be the Mobile Web that

will be the #1 source of information

in the world!

• You need to monetize this!

Mobile Graphics courtesy SqueezeMobi http://www.warriorplus.com/w/v/b68mpg/restaurant

http://www.mobilegeosocial.com

Crank Up Your Revenues

• People on the go and tourists

frequently use their smartphones to

find a place where they can eat

• Mobile will allow you to have all

these hungry bellies marching to

your restaurant!

• Having a mobile presence is not an

option any more!

Mobile Graphics courtesy SqueezeMobi http://www.warriorplus.com/w/v/b68mpg/restaurant

http://www.mobilegeosocial.com

Customer Engagement

• Be connected to your customers anywhere and anytime!

• Customers can:

– take advantage of your specials and coupons

– opt-in for coupons or event information in your restaurant

– make a reservation

– and much much more!

Mobile Graphics courtesy SqueezeMobi

http://www.warriorplus.com/w/v/b68mpg/restaurant

http://www.mobilegeosocial.com

Enhanced Experience

• Modern customers want

an easy experience

– In the restaurant

– On the web

– From their smartphone

• Forward-thinking

restaurants are adding

diet and calorie

information to their

online menus

http://www.mobilegeosocial.com

Customers as brand advocates

• 67% of mobile web

viewers are more likely to

recommend your

restaurant than desktop

viewers

• Younger customers prefer

the mobile version of your

site

http://www.mobilegeosocial.com

The Art Of Not Missing Out On Business

• Mobile marketing represents a great opportunity to all restaurants

• Your customers are on the move.

– They might be just around the corner but will they know about you?

• Get those last minute customers by going mobile!

http://www.mobilegeosocial.com

The Art Of Not Missing Out On Business

• Remember customers want to interact with you

just as much as you want to interact with them

• Not having a mobile optimized site will drive

people on the go away from you

• Your competitors are going mobile

• So stay competitive!

http://www.mobilegeosocial.com

Mobile

Landing

Pages

http://www.mobilegeosocial.com

Mobile Landing Pages

• Why use a mobile

landing page when you

can have a full-blown

mobile version of your

website?

• When customers are

visiting your site they

leave no trace – you

can’t tell anyone was

ever there

• You need to capture the

contact information of

these potential

customers

• Here is why…

http://www.mobilegeosocial.com

Contact Your Customers

• Contacting your

customers and

informing them about

your special events and

offers increases revenue

• They can’t come if they

don’t know!

• So stay in touch!

http://www.mobilegeosocial.com

Make A List Of Your Customers

• A landing page is an

effective and simple

way of gathering a

potential customer’s

contact information

• Create a landing page

with a special offer in

exchange for an email

or a phone number

• Give away freebies &

capture their info!

• It will pay back!

http://www.mobilegeosocial.com

Spread The Word

• Now you have a list of your

regular and potential

customers!

• Don’t spam, offer value!

• They will keep on coming

back!

• Your revenues will go

through the roof!

http://www.mobilegeosocial.com

Social

Media

http://www.mobilegeosocial.com

Social Media

• Social Media is here to

stay

• It is a relatively

inexpensive marketing

tool

• Particularly useful for

smaller businesses that

cannot afford big

marketing campaigns

• Social Media doesn’t

cost money, only time

• Resistance to Social

Media is futile!

http://www.mobilegeosocial.com

Compete

• Your competitors are already making it big in

the Social Media world

• If your business does not have a social media

presence you will miss out on revenues

• Your competitors are engaging customers

using Social Media. It’s time to compete!

http://www.mobilegeosocial.com

Get Involved

• Social Media is not just about creating a

Facebook Fan page

• Active management is essential

• Listen to your customers’ feedback

• Converse with your customers

• Build rapport

http://www.mobilegeosocial.com

Be User Friendly

• Link your Social Media pages with your

site

• Don’t depend on customers to hunt down

your Social Media themselves – more

than half are sure to give up!

• Place links front and center so no one will

miss them!

• Make it easy for them to refer you

(or like you)

http://www.mobilegeosocial.com

Rewards

• Reward all those that take time to write you positive referrals

• Rewards will incentivize others to join in!

• Create a snowball effect with positive referrals and dominate your competitors!

• Offer discounts, free drinks or special treatment like preferred seating to all those who recommend your restaurant

http://www.mobilegeosocial.com

Improve

• Analyze both good and

bad feedback gathered

from Social Media

• Keep the good and fix

the bad

• The customer’s point of

view is important and

their feedback may be

invaluable!

http://www.mobilegeosocial.com

Branding

• Social Media is great for creating your brand!

• Make your brand known to the whole world!

• Attract not only locals but also people from

other cities and countries!

http://www.mobilegeosocial.com

Options

• There are many social media platforms…too

many in fact…

• It might be overwhelming at first for

restaurants that are just starting out with Social

Media

• Here is what we recommend!

http://www.mobilegeosocial.com

acebook

http://www.mobilegeosocial.com

Facebook Fan Pages

• Facebook is the most popular social media

platform

• Facebook Fan Pages are a great way to collect

feedback from your customers

http://www.mobilegeosocial.com

Facebook Is Big

• There are currently

over 900 million

users on Facebook

• Crowd builds even

bigger crowd

• Start attracting people

now!

http://www.mobilegeosocial.com

Spread The Word

• Spread your brand!

• Spread information

about your special

events and offers!

• Facebook allows you to

choose your target

audience

– Use that to effectively

drive customers to your

business

http://www.mobilegeosocial.com

Reputation

• Collect feedback from your

customers and respond to their

questions

• Raise your responsiveness –

improve your reputation!

• Thousands of fans will provide

you with the reputation and a

promotional channel to boot!

http://www.mobilegeosocial.com

Build Relationships

• Facebook Fan Pages are an amazing opportunity to build relationships with your customers

• Make your fan page less about you and more about your customers

• Don’t spam – let your promotions be of value to others

• Facebook Fan Pages are

an amazing opportunity

to build relationships

with your customers

http://www.mobilegeosocial.com

YouTube

http://www.mobilegeosocial.com

YouTube

• YouTube is the second

largest search engine in

the world

• Having a YouTube

Channel helps your SEO

• Combine Facebook with

YouTube to drive even

more traffic

http://www.mobilegeosocial.com

Turn It Into A Video

• Turn your events and advertisements into a

video!

• Stream your cooks making food and show it to

customers

• Everybody likes videos – get your customers

excited!

http://www.mobilegeosocial.com

Google Owns YouTube

• You might not be aware but Google bought

YouTube

• Creating a YouTube channel will

instantaneously increase your SEO

• Use video to score higher in Google’s search

results!

http://www.mobilegeosocial.com

Promotion & Branding

• YouTube isn’t just for watching cute kittens

• Every big company and most small businesses

have a YouTube channel

• You need to compete!

• Do you want to lose to that Chinese restaurant

across the street just because they have a

YouTube channel and you don’t?

http://www.mobilegeosocial.com

Your Own Broadcast

• A good video gives a better impression than

any photo

• YouTube is like a personal TV station –

broadcast your advertisements for free to the

whole world!

http://www.mobilegeosocial.com

Get A Copy Today! Envision To Profit from The Power Of

Mobile Social Media in Social Customer

Engagement

Easy Read for all who

wish to Harness on

The Power Of Mobile

and Social Media

Available at Most

Leading eBookstore