Film Marketing 2.0

Post on 14-Aug-2015

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Transcript of Film Marketing 2.0

We should first remember here of Orson Welles's (Citizen Kane, Mr. Arkadin) radio acting at Halloween of H.G. Wells' science fiction novel "War of the Worlds" that tells the invasion of Martians. 

According to BVA estimation; copyright theft cost the video film and television industries £459 million in 2006 !