Ensuring the future of fishing

F3’s Mission is … … to promote fishing as

an important part of a healthy, happy lifestyle and to increase the number of people who receive quality fishing-education programs and experiences that lead them to become lifelong, conservation-minded anglers.

HistoryEstablished in 1986 by Berkley & Company

HistoryEstablished in 1986 by Berkley & Company Now an independent national non-profit (501)(c)(3)

organization with operations overseen by a board of directors

HistoryEstablished in 1986 by Berkley & Company Now an independent national non-profit (501)(c)(3)

organization with operations overseen by a board of directors

Programs have involved over 1 million youths.

HistoryEstablished in 1986 by Berkley & Company Now an independent national non-profit (501)(c)(3)

organization with operations overseen by a board of directors

Programs have involved over 1 million youths.Has introduced aquatic-education programs in

schools and communities across the U.S.

HistoryEstablished in 1986 by Berkley & Company Now an independent national non-profit (501)(c)(3)

organization with operations overseen by a board of directors

Programs have involved over 1 million youths.Has introduced aquatic-education programs in

schools and communities across the U.S. Has developed partnerships with and serves as a

national voice/clearinghouse for organizations with similar missions

HistoryEstablished in 1986 by Berkley & Company Now an independent national non-profit (501)(c)(3)

organization with operations overseen by a board of directors

Programs have involved over 1 million youths.Has introduced aquatic-education programs in

schools and communities across the U.S. Has developed partnerships with and serves as a

national voice/clearinghouse for organizations with similar missions

Supports service-learning projects that have improved aquatic resources in all 50 states

What Makes F3 Special?Nationally recognized as the leader in sportfishing and aquatic-

resource education. As such F3 serves as a key resource for local, state and regional program administrators.

What Makes F3 Special?Nationally recognized as the leader in sportfishing and aquatic-

resource education. As such F3 serves as a key resource for local, state and regional program administrators.

Provided the first, and now the most extensive, nationally coordinated effort using trained facilitators to deliver hands-on fishing and aquatic-resource education to school-aged children.

What Makes F3 Special?Nationally recognized as the leader in sportfishing and aquatic-

resource education. As such F3 serves as a key resource for local, state and regional program administrators.

Provided the first, and now the most extensive, nationally coordinated effort using trained facilitators to deliver hands-on fishing and aquatic-resource education to school-aged children.

Unique programs offer a series of classroom and outdoor sessions and not just one-day introductory experiences. Youths receive continual contact from knowledgeable fishing educators, increasing the likelihood they will become conservation-minded anglers in adulthood.

What Makes F3 Special?Since 1986, F3

programs have reached 1 MILLION +

school-aged childrenin all 50 states

an achievement unequalled by any other

fishing-education organization.

The Need for F3 ServicesWith fishing

participation rates and angler retention at the lowest levels in decades, F3’s mission to increase the number of school-aged children who fish is more important than ever.

FactChildren who get

outdoors to fish and experience nature perform better in school, exhibit less stress and are less likely to experience problems such as obesity and attention deficit disorder.

Fact

The number of 6- to 15-year-olds who fished fell from 10.5 million in 1996 to 8.3 million in 2006, a decline of 2.2 million in just 10 years.

FactIn 1990, 65% of all

individuals who had ever fished in their lives remained active. By 2005, this percentage had fallen to 57%. Angler retention fell 8% in just 15 years.

FactThe U.S. Fish and Wildlife

Service says “... long-term fishing involvement is associated with early initiation.” In other words, those initiated into fishing at younger ages are more active anglers later in life. Therefore, the declines just noted should be of great concern to individuals, organizations and companies directly associated with fishing.

Fewer Future Anglers Means …Fewer fishing license

sales that fund state fish-and-wildlife agency conservation/management programs

Fewer Future Anglers Means …Decreased sales of

boats and tackle that support fishing-industry manufacturers, distributors and retailers

Fewer Future Anglers Means …Reduction in the

amount of excise taxes collected on sales of fishing gear and boating fuel that fund aquatic-resources conservation and education

Fewer Future Anglers Means …Fewer anglers spending

money on food, lodging, transportation and other fishing-trip-related expenses that help support our nation’s $125 billion a year sportfishing industry.

These Facts Show…There’s Never Been a Greater Needfor F3 Services.

Primary ProgramsHooked on Fishing Not on Drugs

Primary ProgramsHooked on Fishing Not on DrugsPhysh Ed Fishing and Boating Initiative

Primary ProgramsHooked on Fishing Not on DrugsPhysh Ed Fishing and Boating InitiativeC.A.T.C.H. (Caring Anglers Teaching

Children How)

Primary ProgramsHooked on Fishing Not on DrugsPhysh Ed Fishing and Boating InitiativeC.A.T.C.H. (Caring Anglers Teaching

Children How)Aquatic Resources Education

Program

Hooked On Fishing

Hooked On FishingIntroduced in 1986 at the request of a Florida

teenager

Hooked On FishingIntroduced in 1986 at the request of a Florida

teenagerCurriculum developed by a team of educators

and prevention specialists

Hooked On FishingIntroduced in 1986 at the request of a Florida

teenagerCurriculum developed by a team of educators

and prevention specialistsInitiated state aquatic education movement in

the 1980s during “Just Say No” campaign

Hooked On FishingIntroduced in 1986 at the request of a Florida

teenagerCurriculum developed by a team of educators

and prevention specialistsInitiated state aquatic education movement in

the 1980s during “Just Say No” campaignImplemented in more than 25 states

Hooked On FishingIntroduced in 1986 at the request of a Florida

teenagerCurriculum developed by a team of educators

and prevention specialistsInitiated state aquatic-education movement in

the 1980s during “Just Say No” campaignImplemented in more than 25 statesF3 trains state coordinators who then train

instructors to deliver HOFNOD programs at schools, community centers, parks and clubs.

Physh Ed

Physh EdDeveloped in 2003 with the goal to reach children

during school hours

Physh EdDeveloped in 2003 with the goal to reach children

during school hoursOriginally introduced as part of physical education with

National Association of Sport & Physical Education and Recreational Boating and Fishing Foundation

Physh EdDeveloped in 2003 with the goal to reach children

during school hoursOriginally introduced as part of physical education with

National Association of Sport & Physical Education and Recreational Boating and Fishing Foundation

Currently implemented as part of science, art and physical education/lifetime sports

Physh EdDeveloped in 2003 with the goal to reach children

during school hoursOriginally introduced as part of physical education with

National Association of Sport & Physical Education and Recreational Boating and Fishing Foundation

Currently implemented as part of science, art and physical education/lifetime sports

Involves more than 120,000 students in 325 schools in 47 states

C.A.T.C.H

C.A.T.C.HCollaborative program with the Department of

Justice and Boys & Girls Clubs of America

C.A.T.C.HCollaborative program with the Department of

Justice and Boys & Girls Clubs of America Part of the Youth Partnership for Crime

Prevention Initiative

C.A.T.C.HCollaborative program with the Department of

Justice and Boys & Girls Clubs of America Part of the Youth Partnership for Crime

Prevention InitiativeUses Hooked On Fishing curriculum

C.A.T.C.HCollaborative program with the Department of

Justice and Boys & Girls Clubs of America Part of the Youth Partnership for Crime

Prevention InitiativeUses Hooked On Fishing curriculumImplemented at 30 Boys & Girls Clubs across

the U.S.

Aquatic ResourcesEducation Program

Aquatic ResourcesEducation ProgramWhen funds available to states through the Wallop-

Breaux Act expanded to include a portion that could be used for fishing and aquatic resources education, the Foundation took the lead by hosting a conference for all state fish and wildlife coordinators.

Aquatic ResourcesEducation ProgramWhen funds available to states through the Wallop-

Breaux Act expanded to include a portion that could be used for fishing and aquatic resources education, the Foundation took the lead by hosting a conference for all state fish and wildlife coordinators.

Partnerships formed as a result of this conference have been key to F3’s national leadership role. States offering fishing-education programs grew from just two to 42.

Aquatic ResourcesEducation ProgramWhen funds available to states through the Wallop-

Breaux Act expanded to include a portion that could be used for fishing and aquatic resources education, the Foundation took the lead by hosting a conference for all state fish and wildlife coordinators.

Partnerships formed as a result of this conference have been key to F3’s national leadership role. States offering fishing-education programs grew from just two to 42.

Many of these programs are on-going and program facilitators continue to rely on F3 for enhancing the partnerships and providing educational materials that include the Aquatic Resources Education Curriculum.

Facts About F3 ProgramsOutreach to a diverse audience: urban and rural,

inclusive of all students and can involve family

Facts About F3 Programs Outreach to a diverse audience: urban and rural,

inclusive of all students and can involve family Each program can be individualized based on group

need and resources.

Facts About F3 ProgramsOutreach to a diverse audience: urban and rural,

inclusive of all students and can involve family Each program can be individualized based on group

need and resources. Options include basic spin casting, fly fishing, fly

tying and tackle crafting, canoeing and kayaking, rod building, aquatic biology and conservation service learning projects.

F3 Program Impacts

F3 Programs … Encourage children to spend more time actively exploring

the outdoors and less time playing video games and watching television, which require only passive participation

F3 Programs … Encourage children to spend more time actively exploring

the outdoors and less time playing video games and watching television, which require only passive participation

Help develop positive life skills such as decision-making, goal-setting, communicating meaningfully with others and choosing to remain drug-free

F3 Programs … Encourage children to spend more time actively exploring

the outdoors and less time playing video games and watching television, which require only passive participation

Help develop positive life skills such as decision-making, goal-setting, communicating meaningfully with others and choosing to remain drug-free

Teach aquatic biology, conservation and ethics

F3 Programs … Encourage children to spend more time actively exploring

the outdoors and less time playing video games and watching television, which require only passive participation

Help develop positive life skills such as decision-making, goal-setting, communicating meaningfully with others and choosing to remain drug-free

Teach aquatic biology, conservation and ethicsAre designed to help children advance in reading, writing,

math and science.

F3 Programs … Encourage children to spend more time actively exploring

the outdoors and less time playing video games and watching television, which require only passive participation

Help develop positive life skills such as decision-making, goal-setting, communicating meaningfully with others and choosing to remain drug-free

Teach aquatic biology, conservation and ethicsAre designed to help children advance in reading, writing,

math and science. Develop tomorrow’s anglers and environmental stewards

and help bring families closer together.

Training …… at the heart of everything F3 does!

TrainingAudience includes school teachers and

administrators, club leaders, aquatic-education professionals, private organizations.

Curriculum provides background information plus activities that support skill development.

Participants receive both classroom and field experiences, including hands-on learning.

Training sessions include information about state and local partners who can provide assistance.

TrainingsLocal, state and national training availableDelivered by F3 staff and trained volunteersTraining is planned to meet the needs of each

particular group and includes classroom and hands-on activities.

Participants learn how to deliver the curriculum and are provided information on additional resources, the Tackle for Educators discount program and other support available from F3.

Print Resources and DVD

Additional ResourcesSupplemental lesson plans from educators Tackle for Educators discount program for

educatorsGrant opportunitiesState and national partner resources

PartnersPartnerships provide the foundation for program

sustainability and viability and enable F3 to carry its message to a wide variety of audiences. Partners include:Youth organizationsState aquatic educatorsNon-profit organizationsIndustry partners Conservation organizations

Key Partnerships withNational Organizations

Key Partnerships withNon-Profit Organizations

Key Partnerships withProfessional Fishing Organizations

Key Corporate Partnerships

Why Should You DevelopA Partnership With the

Future Fisherman Foundation?

Promotion

We’ll talk about your support in our F3 News & Views newsletter, which is regularly sent to more than 4,000 partners and educators. This provides a chance for you to market to a valuable and targeted group of teachers, and to your future customers—youth—proving you care about their future.

Public Notice

We’ll also tell the world about our partnership in specially prepared press releases that will be sent to more than 1,000 writers and media outlets.

Public NoticeThese releases are

regularly published in newspapers, magazines, blogs and websites throughout the country, including such places as the Chicago Tribune, Fishing Tackle Retailer, TheOutdoorWire.com, ESPNOutdoors.com and Bassmaster magazine.

Website & LogoOur website has a

special Partners section, with links driving traffic to partner websites. We’ll include you there, and give you our Partners logo to use in your advertising, correspondence and invoices.

SatisfactionMost of all, you’ll have the satisfaction of knowing your

support is helping the Future Fisherman Foundation continue a 24-year tradition of delivering quality fishing education programs to children nationwide.

You’ll be helping to put outdoor smiles on the faces of more than 1 million youths!

Your support allows us to:provide training and curriculum for

educators who deliver our programs

Your support allows us to:provide training and curriculum for

educators who deliver our programsdevelop special events to share outdoor

aquatic education with the public

Your support allows us to:provide training and curriculum for

educators who deliver our programsdevelop special events to share outdoor

aquatic education with the publicexpand our efforts to reach disadvantaged

children who need positive activities and caring mentors in their lives.

Ensuring the Future of FishingFunding goes

directly toward providing valuable opportunities for children to learn how to fish and enjoy the outdoors.

We Need Your Help to Pass It OnOur primary

programs—Hooked On Fishing Not On Drugs, Physh Ed and CATCH—have benefited more than 1 million children in all 50 states since 1986.

Working Together …… we can continue

that tradition and ensure that today’s kids are tomorrow’s anglers.

That’s a goal worth

striving for.

Our Future Anglers

Our Future Anglers

Our Future Anglers

Questions?Keith SuttonExecutive Directorksutton@futurefisherman.org(501) 847-9643

Teresa RodriguezDirector of Education trodriguez@futurefisherman.org (703) 402-0004