EXPORT OF SPICES IN MIDDLE EAST COUNTRIES

GULF COUNTRIES

Group Members

• Nidhi Ambavane P-20• Faisal Indikar P-17• Hemant Telang P-10• Vijay Tayade EX-01• Sandeep Sharma P-38

MIDDLE EAST COUNTRIES

GULF COUNTRIES

INTRODUCTION

• History of Indian spices• Indian spices are known for its flavours• India is known as ‘Home of Spices’• The Spices Board, India is the apex body for

the export promotion of Indian spices• Middle East is the major importer of spices

from India

SPICES IN FIVE CATEGORIES

• Major spices:-black pepper, cardamoms, chillies, ginger and turmeric

• Seed spices:-coriander, celery, fennel

• Tree spices:- clove, nutmeg, kokum

• Herbal spices:- thyme, marjoram

• Misc spices:- garlic, saffron, pepper long

RESEARCH PROCESS

• Gulf Countries are highly populated • Display a huge demand for Indian spices• The research has been undertaken to study the

present status• It explores all the possible channels that are

present and the channels that could be replaced and prove more successful for efficient Trade

RESEARCH PROCESS

Secondary Data also relates:-

• Government departments

• Books, journals, magazines and internet used as a data source

PESTLE ANALYSIS

POLITICAL:-• Government intervence in economy.• Tax policy, labor law, environment law, political

stability.• Merits and demerits of goods and services.• Great influence on education ,health and

infrastructure of nation.

PESTLE ANALYSIS

Economic:-• Economic growth ,interest rates, exchange

rates.• Effects of cost of export and import on gods.• How business operates and makes decision?

PESTLE ANALYSIS

Social:-• Cultural aspects and health consciousness.• Population growth rate.• Age distribution.• Carriers attitude and emphasis on safety.

PESTLE ANALYSIS

Technology:-• R&D Activity• Automation• Technological change• Outsourcing decision

PESTLE ANALYSIS

Legal:-• Consumer law• Antitrust law• Employment law• Healthy and safety law

PESTLE ANALYSIS

Environment:-• Political instability in some parts of the region.• War in Iraq and other middle east countries.• Potential impacts of climate onto production

and cultivation.• Economical and financial crisis.• Increase cost of logistics and Insurance.

COMPETITION ANALYSIS

• Competitor• Establishment• Competitors products• Product Difference• Key selling Points• Weakness• Channel of Distribution

PRODUCTION AND EXPORT OF PEPPER

PRODUCTION AND EXPORT OF PEPPER

Metric Tons

PRODUCT PLANNING

• Production Adaptation• Strategy• Standardization• Life Cycle• Branding• Packaging• Price

ADVERTISING

• Spice board• Quality certification• Sending samples abroad• International trade

farefares/exhibitions

COMMUNICATION

• Pest management

• Assuring quality of spices

• Training for quality

• Participating in international meetings

APPLIED TARRIF

DO’S IN THE MARKET

• Adoption of hi-tech and technology upgradation

• Setting up/Upgradation of Quality Control Labs

• Printing promotional literature/Brochures

DONT’S IN THE MARKET

• Trade Disputes

• Insufficiency of Legal Provisions

• Poor Product Quality

CONCLUSION

• Attraction for Indian spices

• The Indian Government has been taking a lot of efforts to boost up trade between India and Gulf Countries

• Overall India enjoys a fair trade relationship with all the Gulf Countries

BIBLOGRAPHY

• www.trademap.com• www.macmap.com• www.indianspices.com• www.commodityonlines.com• www.aisef.com• Hindubusiness.com