Post on 11-Jan-2017
VISIT US: www.homeworkersinc.com
Establishing oversight at the outset and governance over the labour ahead.
VISIT US: www.homeworkersinc.com
of VISION
Within this template, you are prompted to
document the vision for your family as to
provide governance over the entire outlook
for running your home-based enterprise.
Without doubt, one of the primary drivers, if
not the main motivator of your desire to work
at home will be centred on your family in one
way or another and so, this starting point for
your home based business plan just gives
you a strategic steer and sets the rule for
alignment through the project.
Contents: Family Mission
Plan for Spouse
Plan for Children
Tips: Think on the individual family
members and their unique needs
and how you might use this
business to enable all members
to grow together towards the
goals set within.
VISIT US: www.homeworkersinc.com
of VISION
This template brings definition to the
question, “what exactly do we plan to do
when we leave running this home based
business?”
By discussing what you plan to do beyond
‘The Business’ allows you to exercise the
healthy reflex of simply letting go in
release of this
home based business in order to continue the
priority of growing together as a family.
Contents: Scope
Goals
Prerequisites
Budget
Tips: Be as prescriptive as possible
within the summary to ensure
the scope of the project and its
purposes are not forgotten in the
future as running the business
can become such an
overwhelming focus at times
which therefore can weaken
one’s remembrance and resolve
at times for adherence to the
bigger picture. VISIT US: www.homeworkersinc.com
of VISION
Here is where you plot a comparison of your
current
against what you plan to achieve as a profit
loss balance upon exit of this home based
business plan.
The idea here is to give you a focus on what
exactly you want your home-based business
to do for your family in the way of income
generation and sufficing of everyday
expenses.
Contents: Income
Expenses
Assets
Liabilities
Tips: Be as thorough as possible in
order to get an accurate figure
here – any omissions will only
serve to mislead.
VISIT US: www.homeworkersinc.com
of VISION
Before setting out on this journey of self-
employment in working from home, it is
prudent to for how
much of your personal and therefore valuable
resources you are both able and willing to
sacrifice to this.
Time – arguably your most valuable resource
(I’m sure your family would agree!) – is one to
pin down early on in planning to ensure you
don’t over commit.
Contents: Days
Hours
Bridging the gap
Tips: Be realistic – running a home
based-business in many ways
can be even more demanding on
time than running a business at
an alternative location if strict
discipline if not applied in
relation to time commitments.
Define your boundaries now.
VISIT US: www.homeworkersinc.com
of VISION
To succeed in this home based-business is to
running it, over taking your
objectives in running it and landing safely into
the further activities and occupations that you
look forward to doing.
As with any project, the successive projects
require investment, probably financial, and
have a target date for when you ideally would
like to have all prerequisites in place in order
to succeed.
Contents: Quality of occupation
Capital
Revenue
PayDay
Tips: This is not supposed to be a
comprehensive calculation but
rather instead a headline
summary of timeframes and
financial needs related to exiting
your home based business.
VISIT US: www.homeworkersinc.com
of VISION
Skills and qualifications make for a greater
within a persons’
ability. Running a home based-business is a
great opportunity to gain, practice and master
a wider range of skills whilst, attaining unto
new qualifications.
Compare desired skills sets before and after
ownership of this home based business to
project for growth in the area of personal
proficiency.
Contents: Skills
Qualifications
Accreditation
Tips: Keep a broad perspective on the
abilities your desire for honing to
ensure that once you are
engaged in the work of running
your business your don’t reach
exit short of some core
competencies for further
endeavours – thus incurring
unaccounted costs.
VISIT US: www.homeworkersinc.com
of VISION
To become a value leader in your vertical
marketplace, you will need to be adept at
presenting yourself effectively and concisely
in – a LinkedIn Profile will
go a long way to get you started in this way
communication.
With each component of the profile given
detailed focus, using this template enables
you to make the most of the available virtual
social real estate, even given format
constraints.
Contents: Headshot Photo
Tagline
Summary
Project/Publications
Endorsements
Qualifications
Tips: First impressions count for a lot
– even in business. Having a
prescribed and careful approach
to a professional profile
presentation can go a long way
to
VISIT US: www.homeworkersinc.com
Identifying & addressing the problem with your home based business.
VISIT US: www.homeworkersinc.com
of OPERATIONS
This introductory templates sets the
precedent for the which
opens up the reasoning behind starting up
this particular home based business idea.
Justifying your approach to and choice of
home based business at least proves your
decision having given it some testing, albeit
academic.
Contents: Issue
Anticipated Outcome
Recommendation
Justification
Tips: Apply genuine emphasis on the
issues faced by your household
as to why this home based
business has been sought out.
This provides a genuine test of
your idea against the real need.
VISIT US: www.homeworkersinc.com
of OPERATIONS
The project template is the
of how your home
based business will be initiated. The roll out of
the business from scratch is captured here in
a single page snapshot format complete with
milestones chart.
Identifying the product and services menu
complete with measures and benchmarks
provides a good overview of the proceeding
operations.
Contents: Goals & Objectives
Project Performance
Technology Migration
Assumptions
Constraints
Milestones
Tips: This is very much a top level
view of the future business start-
up ...a more detailed project plan
can be developed at a later
stage.
VISIT US: www.homeworkersinc.com
of OPERATIONS
This template is a against
what was documented in the strategic vision
at outset.
The business objectives of this preferred
home based business are plotted against
what was declared in the vision as a direct
means of measuring strategic alignment with
the household plans and priorities.
Contents: Recap of Vision
Score (with heatmap)
Pros and Cons
Tips: Cut and paste the origin text
from your vision in the boxes
above where you will write out
the address given by the
preferred choice of home based
business.
VISIT US: www.homeworkersinc.com
of OPERATIONS
This trade off gives a financial
outlook for the first year of operations,
including of course the overheads of starting-
up the endeavour.
This simplified profit/loss calculation gives
you indication of what your first year burden
will be and therefore what you must have
prepared in resources for in order to match.
Contents: Action (Cost or Sales)
First Year Figures
Net Gain
Tips: Provide headline figures for this
calculation – drawing from the
project planning before hand.
VISIT US: www.homeworkersinc.com
of OPERATIONS
This is where the alternatives to your
preferred home based business venture are
against it.
There is a score attributed to each business
project in relation to a standardised set of
attributes unto which each business project
will be universally measured.
Contents: Recommended project
Alternatives
Scorecard (w/ heatmap)
Tips: Unbiased and without prejudice
to your own good.
VISIT US: www.homeworkersinc.com
of OPERATIONS
Following first year projections, you are
encouraged in this template to
for a minimum of 6 years to map out the
expected feasibility of your home based
business on many fronts.
From products & services (SWOT) to market
conditions (PESTLE), scheduling and cash
flow.
Contents: Recommended project
Alternatives
Scorecard (w/ heatmap)
Tips: Unbiased and without prejudice
to your own good.
VISIT US: www.homeworkersinc.com
The plan for establishing value leadership throughout your vertical.
VISIT US: www.homeworkersinc.com
of MARKETING
Your is captured
schematically within this template with
desired commercial value designated at each
level.
Your role in the midst of this diagram is to be
a generator of value at each level, at your
own expense but to the gain of all participants
involved, increasing the profitability all round.
Contents: Vertical Marketplace
Participants
Products/Services
Value definition
Market feedback
Tips: This gives your marketplace a
more defined structure in
planning and sets your sights
firmly upon being a value
creator.
VISIT US: www.homeworkersinc.com
of MARKETING
This template is a for
profit growth as defined in your marketing
strategy, presiding over the 6 year period as
laid out originally in the feasibility plan.
This three step model shows how you intend
to grow your business profits operationally
over the period alongside your infrastructural
enhancements and investments to facilitate
such growth.
Contents: Strategic Model
Profit per Customer
Profit Margin
Sales Volume
Tips: This identifies where the profits
are sought after in order to fuel
the growth and value creation
within your marketplace.
VISIT US: www.homeworkersinc.com
Uncover the benefits which your planned audiences really value.
VISIT US: www.homeworkersinc.com
of BENEFITS
This template is a store of both known and
discovered by participant
segments within your marketplace.
Once stored in the bank, these benefits can
then be gathered in campaign building
activities and integrated into service and
product delivery as well as in
communications.
Contents: Known Benefits
Learned Benefits
Tips: A central database for drawing
up ideas for value creation.
VISIT US: www.homeworkersinc.com
of BENEFITS
Benefits research online in most cases will
start with into the
websites of your peers to assess what value
is currently offered and therefore what
positions you can occupy for creating further
value to the benefit of other participants.
The benefits offered by peers and those
regarded by peers will often be highlighted
throughout their communications.
Contents: Benefits
How?
What Benefits?
Tips: Try a granular approach for
hovering up the most detailed
insights.
VISIT US: www.homeworkersinc.com
of BENEFITS
are a good source of
broad market benefits for participants
throughout the vertical.
Take a fine tooth comb to each report and
glean the every perceivable benefit which
might be repurposed or recycled for in your
value creation process for other participants.
Contents: Report & White Paper
Discovered Benefits
Quotes
Benefits
Tips: Derive deeper insights by
reading between the lines - so to
speak.
VISIT US: www.homeworkersinc.com
of BENEFITS
across the
multimedia platforms from forums to
professional profile sites can be fruitful
sources of benefit discovery.
Cut and paste your commenters quotes and
strip out the benefits within.
Contents: Quotes
Benefit Type
How
Who
Tips: Allow real time social media
trends to feed your perception of
benefits and therefore value
within your marketplace.
VISIT US: www.homeworkersinc.com
of BENEFITS
within your
vertical marketplace as a means of exploring
the deeper and more involved benefits
existing within your marketplace.
Getting their feedback on both experience
and expectations lends real life examples of
benefits given or received within your
marketplace.
Contents: Wants
Feedback
Experience
Expectation
Examples
Tips: Exploratory research done first
hand can give rise to some
unexpected gems – prepare well
before interview but make the
experience as fluid and
unscripted as possible.
VISIT US: www.homeworkersinc.com
Designing the array of benefits which you plan to give to your marketplace.
VISIT US: www.homeworkersinc.com
of GIVE
which you aim
to give via products or services given to
customer.
This matrix directly plots benefits against
your proposed products & services and
presents a scope for overall value proposition.
Contents: Products & Services
Benefits
Tips: Draw from all your other
research sources to compile this
matrix.
VISIT US: www.homeworkersinc.com
of GIVE
Present a
scoping benefits and development
costs, leading to profitability.
Each profile is a value statement of how you
expect your business to cumulatively amass
value leadership.
Contents: Typical Benefit
Ideal Customer
Variations
Suppliers
Profitability
Tips: The profile is supposed to be a
maturing standard which grows
overtime - keep updated.
VISIT US: www.homeworkersinc.com
of GIVE
The
in themselves can have great
impact on the value of a product or service
delivered to a customer.
Define the criteria of benefits associated with
place and simply rate or score each option
accordingly.
Contents: Transaction
Logistic
Location
Lead Time
Cost
Tips: Outline all the options here.
VISIT US: www.homeworkersinc.com
of GIVE
The or means of
delivering a product or service as mapped out
in this template grants a detailed look at the
metrics contributing to the overall value
added by each option.
All resources necessary for provision of
delivery of service or product are scoped in
this template.
Contents: Typical Benefits
Ideal Customer
Cost Options
Lead Time
Price
Tips: Ensure every place option from
the previous chapter is included
here.
VISIT US: www.homeworkersinc.com
of GIVE
The
across your product/service classes is
simply laid out in the template.
This gives you a sharp focus on exactly
where among your products and services
your profits for fuelling growth really originate
from.
Contents: Products/Services
Cost of Sale
Price
Profit
Margin
Tips: Ensure every place option from
the previous chapter is included
here.
VISIT US: www.homeworkersinc.com
of GIVE
This template plots your internal pathways,
processes and .
These are the contiguous touch points of
opportunities to add value to the end
user/customer which if plotted and defined
can be governed to maximise fruitfulness.
Contents: Dependency
Exchange
Process
Communication
Tips: Get granular with your workflow
mapping.
VISIT US: www.homeworkersinc.com
Investment in your business operations for maximum value impact.
VISIT US: www.homeworkersinc.com
of GIVE...AGAIN
in a
focus group setting to elicit valuable benefits.
Lead the meeting with prescribed questions
and themes to keep conversation on track,
but yet allowing for each participant’s
involvement and contribution to be freely
given.
Contents: Stakeholder Type
Primary Benefits
Tips: Be thorough for maximum value
– make the most of the
opportunity of rounding them up
in one place at one time.
VISIT US: www.homeworkersinc.com
of GIVE...AGAIN
is that it
can unearth some rather varied findings
compared with focus group settings.
Endeavour to glean private 1-to-1
submissions of feedback from stakeholders
using this simple template. The idea being
you generate a shortlist for recommended
improvements to either product or service.
Contents: Possible Benefits
How To Give More
Mini-Proposals
Rankings
Tips: Ensure every stakeholder group
is represented in this individual
feedback as well as the scrum.
Define your questions to drill
down into specific sites or
themes.
VISIT US: www.homeworkersinc.com
of GIVE...AGAIN
is of great value to
you in your estimation of benefits received
and also what general needs they have.
Each benefit is rated against another in this
comparison table.
Contents: Benefits Received
What Needs
Ranking
Tips: Primary qualitative research is
always done best with open
ended questions to keep
conversation flowing freely.
VISIT US: www.homeworkersinc.com
of GIVE...AGAIN
This template gives scope for
Having made direct contact with
your home business stakeholders in the early
days of trade and elicited the most valued
benefits according to their estimation, now
rank them by giving each benefit a rated
score as defined by the importance attributed
by each research respondent.
Contents: Respondent Benefits
Weighted Order
Tips: Separate out the prioritised
benefits by business discipline.
VISIT US: www.homeworkersinc.com
of GIVE...AGAIN
Each stakeholder rep is then presented with a
concise list of benefits as discovered in the
aforementioned rounds of exploratory
research – in order of priority and tasked with
providing insight into cost,
feasibility and required preparation.
Contents: Solution
Feasibility
Cost
Prerequisite
Tips: Ensure every benefit is built up
into a business case.
VISIT US: www.homeworkersinc.com
of GIVE...AGAIN
Having made the executive decision on which
business cases you will fund, expand
selected cases into
to be adopted and implemented in future
business trading seasons. Contents: Impact
Benefit
Measure
Assumption
Budget
Milestone
Tips: Once written share with lead
stakeholder s
VISIT US: www.homeworkersinc.com
Define the current season climate and lay expectation towards future ones.
VISIT US: www.homeworkersinc.com
of CLIMATE
Set your mind to plotting your expected
across a 12-month
period taking into account any foreseeable
commercial patterns to shore up for future
trading seasons to come.
Contents: Last Year
Next Year
Determinant
Considerations
Tips: Plot your actual vs. outlook
VISIT US: www.homeworkersinc.com
Keywords and messages for communication leading value to your market.
VISIT US: www.homeworkersinc.com
of SEEDS
Explore the commercial vocabulary of
business peers in your vertical marketplace
through .
Discover alternative ways in which they term
and describe key aspects of value and
benefit.
Contents: Last Year
Next Year
Determinant
Considerations
Tips: Plot your actual vs. outlook
VISIT US: www.homeworkersinc.com
of SEEDS
Build a gathered first
hand via interviews which will fuel you
ongoing value communications embedded
within promotional messages.
Contents: Respondent
Keywords
Tips: Use as a primary point of
reference whilst developing your
marketing messages.
VISIT US: www.homeworkersinc.com
Turning your marketing messages & demonstration of value into paying customers.
VISIT US: www.homeworkersinc.com
of GENERATION
Your
mapped out as a workflow diagrams allows
for tighter scrutiny and control over the
processes by which your giving of value is
converted into profit.
Contents: Actual Conversion Rate
Target Conversion Rate
Improvement Insights
Tips: Outline every sales conversion
pathway for a complete picture –
engineer each a circuit to run
with maximum current minimum
resistance.
VISIT US: www.homeworkersinc.com
Audit your assets to evaluate internally harboured value to creating yet more value.
VISIT US: www.homeworkersinc.com
of GENERATION
Identify the
internally with an asset glossary.
Across all business disciplines the assets are
listed and appropriately trained value
assessors appointed for the conduct of
auditing.
Contents: Value Assessor
Business Discipline
Tips: Cover every discipline of your
home business – assets are of
all types.
VISIT US: www.homeworkersinc.com
of GENERATION
With this proforma, your appointed asset
assessors can run
eliciting condition and therefore value of
individual assets within your home based
business.
Against the benchmark, estimate the current
market value of each asset.
Contents: Estimated Value
Asset Condition
Comparative Source
Tips: These values should be
conducted at least annually in
order to have a track record of
internal value leading up to exit.
VISIT US: www.homeworkersinc.com
Uncovering market participants who value your presentation and want the fruit.
VISIT US: www.homeworkersinc.com
of HARVEST
Create a profile for each
with a qualification of their needs
and therefore the benefits they would
appreciate.
This would form the basis of further value
related discussions or communications with
this particular market participant (prospect).
Contents: Source
1st Qualification
Tips: If more members of your
household are involved in
running this business and are
involved in communicating with
prospects – appoint them as the
relationship manager by name in
this template.
VISIT US: www.homeworkersinc.com
of HARVEST
A to store all the most
pertinent identifiers of each market participant
who becomes discovered by your home
based business.
Upload updates of this database to your
choice CRM software by xls.
Contents: Prospect Segment
Tips: To lead our vertical marketplace
in value, you’ve got to identify
opportunities to give value by
identifying participants to present
your value to.
VISIT US: www.homeworkersinc.com