Post on 07-Nov-2014
description
ELECTRONIC WELLNESS TRENDS
Dan Rockwell@floozyspeakrockwell.66@osu.edu
FUTURE OR FAD?what do you think?
eatright move
the timeless statement for wellness
eatright move
“Your BMI is too high, HDL is out of range, diastolic is meh...”
eatright move
technology’s plan
infrastructure
barrier tomake, gone
regulationdisruption
ventureinterested
massesenabled
Meanwhile, technology’s plan is
always at work..
eatright move
infrastructure
barrier tomake, gone
regulationdisruption
ventureinterested
massesenabled
wellnessconsumption
layer
wearabletech
apps
health isfashion
internet ofthings
ambientaware
makermovement
nudge-a-lytics
delightfulnovel, ux
personal datatransparency
accountablecare
patternrecognition
contextualempowerment
payorcontext
expertisemining
PART OF THE PLANapps are just part of the plan
types of apps?fitnesseducationmental healthgamesmotivationallogscalculatorsaggergatorsdevice enabledspecific contextyou name itinsert your “context” andfind an app today
bigger question,what isn’t out there?
WE’VE SEEN THIS BEFORE
year 2000,web 2.0 companies started.. UP!
by 2006 the number of startupsthat died... and this too is technology’s plan
BUT DO THEY WORK?
2008
BUT DO THEY WORK?
20082013
this really isn’t the time to “give up”
BUT DO THEY WORK?
20082013
this really isn’t the time to “give up”
does it matter if they don’t?
its all part of the plan
40,000 apps is just the start
BUT DO THEY WORK?
20082013
this really isn’t the time to “give up”
does it matter if they don’t?
you’re hurting the user!
think about the users world
eatright move
infrastructure
barrier tomake, gone
regulationdisruption
ventureinterested
massesenabled
wellnessconsumption
layer
wearabletech
apps
health isfashion
internet ofthings
ambientaware
makermovement
nudge-a-lytics
delightfulnovel, ux
personal datatransparency
accountablecare
patternrecognition
contextualempowerment
payorcontext
expertisemining
its not that just “some” people have a smart phone
venture captial invested$62M in six “wellness” startups alone in 2013*
($849M)
the audit path around meaningful use is REAL
17yr old out of highschool is on her 5th autism app
faster, better, stronger,phone tech and more
*..via RockHealth
what’s really in the way?
+
8
1
Wellness Consumption Culture
2
Prescribe An App
3
Nudge-a-lytics
4
Insight Translation
5
Mass Experimentationlame
yeah!
lame lame
yeah! yeah!
lame
engineered serendipity
6
Authority Aggregators
7
Platforms
8
Context & Expertise Mining
QUESTIONS?!you are the next architect in technology’s plan
Dan Rockwell@floozyspeakrockwell.66@osu.edu