EFPSA conference: social media impact on public safety

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Transcript of EFPSA conference: social media impact on public safety

The impact of social media on public safety

@AdeVries23#EFPSA

Social media: the New DNA

1 minute ago

Cases: Analysis of incidents such as Project X

10 minutes ago

Online behaviour and online influence

40 minutes ago

50 minutes ago

Public safety and criminal investigations: the digital side

45 minutes ago

Social Media: be the change…

M Bouman

TNO Nieuwe huisstijl

21 november 2013 2

21 november

2013

3

http://www.c2b-consultancy.nl/C2B_Consultancy/C2B_revolutie.html

Social Media (text) analysis

“At November 22nd around 16.30 and 17.00

I went to a bar in Haren with my brother Mischa

and Alwin de Boer and met Peter Dijkstra.”

DATE TIME TIME

LOCATION

PERSON

PERSONPERSON

PERSON

LOCATION

Data visualisation (and interaction)

21-11-2013 4:40 Titel van de presentatie 11

Who?

Vancouver riotsSTANLEY CUP FINALS 2011

BREAKING NEWS LONDON RIOTS

LIVE

MASSIVE MANHUNT BOSTON MARATHON

HAREN PRESENTS

PROJECT X

FRIDAY SEPTEMBER 2012

‘Word of the year’ and ‘download of the year’ 2012

10 januari 2011

M Bouman

TNO Nieuwe huisstijl

19

Highly promoted…

But then…10 januari 2011

M Bouman

TNO Nieuwe huisstijl

21

Almost all flash mobs start as a joke

But – can – have very violent outcomes:

How does a viral actually work? - Project Toaster

http://www.youtube.com/watch?v=QAjJTebCh7A&feature=player_embedded

The day after: Project Clean-X

BREAKING NEWS LONDON CLEANUP

Crowdsourcing the riot starters

CrowdsourcingCrime investigations

But days later… Silent march announced?

Said to be a FB page

with +40k „likes‟ and

silent march is bound to

become a catastrophe

The 21st of December: another ‘joke’…

(GeenStijl.nl)

(GeenStijl.nl)

And the start of the new year…

Role of the Dutch media is debated

http://nieuwereporter.nl/

http://weblogs.nos.nl/hoofdredactie/2012/09/22/haren-

als-middelpunt-van-wereld/

International news

Safety & security expenses debated

Just earlier this month:

Role of Facebook debated

Facebook is currently cleaning up…

Riot starters are online too…

Role of Internet trollsdebated

Freedom of speech?:

Ibe Der Führer - FB page

Identity theft and act as an authority:

How one thing leads to another…

How a „hoax‟ creator

becomes trending…

Role of commercial exploitations debated…*

* Companies expanding the viral online for commercial purpose

Even when things turn bad…

Real-time monitoring and post analysis

45

Pukkelpop

Storm incident 2011August 18th 2011, 6.15 PM

46

Damage: photo‟s from eye witnesses

Pukkelpop Twitter messages

Messages about

(rumours on)

casualties and deaths

1. Early warning

2. The incident

3. „Community resilience‟

„Dangerous weather‟

messages as early

indicators

People offering help in

various ways (e.g.

twitterlists)

1. Early warning

I pity those on #pukkelpop ! It was pitch dark

here for over 15 minutes! And hail storm,

lightning, thunder, …OMG!

2. Damage and casualties

SMS from the Standard: according to fireman of

Sint-Truiden 6 deaths on #pp11 because of storm

#shitman

3. „Community resilience‟

#Hasselthelpt 2 beds, shower and breakfast,

ask @Daffybal - pick up at church possible, we

live behind the festival grounds

Pukkelpop

Twitter (blue) vs Facebook (red)

750.000 tweets

60.000 FB posts

Percentage of totals per hour

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Tweets (alle)

Tweets (uniek)

Post analysis (6): Twitterverse from 17-26 sep

(>750k tweets)

21-11-2013

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Aan

tal

(gen

orm

aliseerd

)

Tijdstip (dag.uur)

twitter_all

twitter_aanwezig

facebook_all

Checking it out (a day before)

Checking it out at the 21st (around 15h)

Media influence (total)

Match on „dwdd‟ (incl „luckytv‟), „3fm‟ (incl. „timur‟), „trouw‟, „nos‟, „rtvnoord‟

compared to total set of 50 media names

Graph shows only RT‟s and @‟s for these accounts/keywords

Media influence (zooming in prior to 21st)

Notice the traffic when NOS announced the Project X safety preparations

Influence of authorities, media and total

Graph shows RT‟s and @‟s for these account/keyword sets, the total#

is divided by 250 for comparison

Notice that the authorities and media follow the same pattern at the

night of the 21st

Closer examination of media and authoritypattern before the incident

Graph shows RT‟s and @‟s for these account/keyword sets, the total#

is divided by 250 for comparison

Notice the patterns of total vs media and the increase of media

related traffic the night before

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Doden (alle)

Tweets (alle)

Hells Angels (alle)

Geweld (alle)

Smart filtering on public safety themes

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mob

Mobile tweets vs Web tweets (# and %)

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Geotagged tweets < 0.5%

% of total

total #

Wordcloud of situation at 21h

Social network graph from 21h-22h

RT and @ network

Notice the influence of

one (!) Hells Angels

tweet at 21:28PM

(>2500 RT’s, excluding

@’s and keyword usage)

Wordcloud of situation at 22h-> Notice the influence of a hoax about a girl said to be squeezed to death

• Doubt

• Denial

• Confirmation

Retweet rippleDead girl

Retweet ripple(1h)Dead girl

Red = refute rumour

11980 tweets

1st tweet 2012-09-21 21:45:01

Retweet ripple(2h)Dead girl

Retweet ripple(24h)Dead girl

Wat is true? (information validation)

Drinks

Forecast for the 21st

# of Tweets per hour from sept 17th 11.00 till 20.00 and the forecast

of Twitter traffic for the 21st of sept (from 0.00-24.00).

@HopeForBostonHOPE FOR BOSTON

“If you're creating a fake Twitter account

looking for RT's right now, there's a special

place in hell for you.”

For each RT this gets $1 will be donated to

the victims of the Boston Marathon

Explosions #DonateToBoston

Van 15 tot 20 april:

31,919 nieuwe accounts

6,073 accounts „suspended‟

(binnen 2 maanden)

21-11-2013 4:40

Titel van de presentatie

77

“Monitoring was troublesome, but the

authorities were uncapable of intervening

in the digital domain.”

Crowd control

vs community management?

HURRICANE SANDY SHARK ATTACK

Just some of the issues in the Project X case:

1. Do we see the right things on social media?

• Complete and accurate vision? Equipped for early detection?

2. Which set of eyes and brains should look into it?

• Multi-disciplinary, experience of (new) media and online (criminal)

phenomenon; New ways of working and thinking needed!

3. How do we explain what we see?

• E.g. reliability of messages and how to assess risks?

4. How do we act in different phases of viral development?

• Ranging from (early) removal of FB pages to influencing a large

crowd online.

A call for real-time and smart INTELLIGENCEto be able to ACT on the dynamics of social media

Thank you!

Arnout de Vries

Senior scientist

Innovation Management

Arnout.devries@tno.nl

http://www.tno.nl/

@AdeVries23

#EFPSA