Ed Finlan1-800-893-2915www.edfinlan.co

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When do you need to be there?

Where are you moving?

When ?

Our 3 goals

• How motivated are you to SELL THIS HOUSE NOW & AGREE ON A PRICE?

• I will answer any questions you may have

• We will decide whether you want to work with me and if I want to take your listing.

My 3 critical questions for you

• Do you really want to SELL YOUR HOUSE?

• Are you willing to PRICE YOUR HOUSE TO SELL or do you want it to sit on the market?

• Do you want the ED FINLAN GROUP to sell it for you?

Getting your house SOLD

• What will it take to get your home sold?

• Why so many people chose Ed Finlan to get their home Sold.

• I get more people more money for their home than other agents.

• You do want the most money possible, don't you? Since you do, you will find it easy to choose Ed Finlan.

• We just need to sign the agreement so you can move forward with your plans.

Are you aware we have 10 homes for sale and about 1 home a month

are selling in your area?

We need to agree on a priceOne that makes certain that yours is

one of the ones that is Actually Selling and not one of the large number that

are sitting on the market losing money day, after day, after day, after day.

Do you realize in today's market you are entering into a Competition?

How will you win that Competition?

• Let's look at what we are competing against and what buyers will be choosing from

• What can we do to make your house stand out from the crowd?

• Why would someone chose your house over the other competing homes?

• Is your house the "Best Deal" and the "Shiniest Penny"?

PRICED

Pricing Strategy

• Pricing your home correctly is at least 80% of the marketing of your home. If it is not priced right in the market, all other marketing of the home is in vain.

• We will look at several factors as well as doing a Comparative Market Analysis to get the best “Pin Point” Pricing for your home.

SHOWS

Professional Photography

All of our homes are professionally Photographed

Video

It is amazing to us that more brokers don’t use video to market their homes. National Assoc of Realtors stats

show that 94+% of buyers want video but less than 1% of agents have video available for homes they have for

sale.

We have video tours of all our homes.

Single Property Websites

• All of our homes have at least 1 single property website, usually several as well as their own Facebook Fan Page and Twitter account

MARKETED

NAR Profile of Buyers & Sellers

How buyers found their home

Real Estate Agents

Agents

Real Estate Agents 35%

Agent to Agent

1. Electronic Flyers

2. Paper Flyers

3. Virtual Tours

4. Realtor & Office Meetings

5. Constant Communications

Online Marketing

37% First found their home online

Brokerage Websites

National Portals

Classified Services

Search Engines

Social Media

1. Brokerage Websites

2. National Portals

3. Classified Services

4. Search Engines

5. Social Media

Signs & Flyers

Flyer

15%

Signs

Open House

Open House

1%1%

Other

Agents

3%3%

Print

3%3%

Is there anything that another agent has

said that they would do that I forgot to

mention?

Marketing Fee

Agent that brings the buyer

What I get for marketing your property

Goes to the brokerage

Goes to marketing and servicing the listing

Is what I live on and get paid for my time working on the sale

If another broker said they would discount their fees, where do you

think they will skimp?

• Marketing and Servicing your homes listing

• Paying their bills and feeding their kids

If they are willing to give away their money, what do you think they will do

with yours?

Ed Finlan1-800-893-2915www.edfinlan.co

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