Insights impacting teaching and learning in K12 education. 2012
Transcript of Edu insights slideshare 011518
1. K12 Educational Insights January 15, 2013
Steve@WhatsTheIdea.com Proprietary and Confidential -- Whats the
Idea?
2. Big Market $8.81B projected spend on K-12 technology
(hardware, software, Internet) in 2011-12; +4.8%. (Source: EMR)
U.S. Professional Development market is $4.15B, growing at 15.3%.
(EMR) K-12 textbook sales in 2011 -12 were $3.6B, electronic
textbook sales only 2.8%. (EMR, Forrester) Proprietary and
Confidential -- Whats the Idea?
3. TrendU.S. is slipping in worldwide ranks U.S. students rank
23rd in Science and 32nd in Math. High school graduation rate, once
the envy of the world, is now 21st. 2/3 of US 8th graders are not
rated proficient in reading or math Poorest communities have it
worst. Proprietary and Confidential -- Whats the Idea?
4. InsightWith government stepping in (NCLB, RTTT)many
educators are conflicted, most are takingthe money. Proprietary and
Confidential -- Whats the Idea?
5. InsightTechnology and pedagogy make strangebedfellows.
6. InsightAside from Apple (iPad, iBooks, Apple TV), therehas
been very little innovation in .edu Proprietary and Confidential --
Whats the Idea?
7. InsightSmartboards, a source of huge spending, arebeing used
as projectorsand have usabilityissues. Proprietary and Confidential
-- Whats the Idea?
8. InsightMOOCs are flipping (off) the classroom. Proprietary
and Confidential -- Whats the Idea? | Elsa Rings
9. Within three weeks, I had morefeedback on my sociological
ideas thanId had in my whole teaching career. Ifound that theres no
topic so sensitivethat it cant be discussed, civilly, inan
international community.Mitchell Duneier,Princeton, Professor,MOOC
Instructor Proprietary and Confidential -- Whats the Idea? | Elsa
Rings
10. InsightIronically, assessment has become a dirtyword.
Proprietary and Confidential -- Whats the Idea?
11. InsightTeacher unions areunder fire.http://bit.ly/RkgaB0
Proprietary and Confidential -- Whats the Idea?
12. Charter schools are becoming abattleground. Amendments in
Georgiaand Washington passed. Proprietary and Confidential -- Whats
the Idea? | Elsa Rings
13. Insight2 flavors of public schools. 8 elite HS in NYC, with
30k applying for 14k slots. Racial divides, 60% of those admitted
to elites are Asian (a demo that is 14% of pop). Internships at Mt.
Sinai. Proprietary and Confidential -- Whats the Idea?
14. InsightThe targets in education are many and siloed.
Proprietary and Confidential -- Whats the Idea? | Elsa Rings
15. InsightMany educational companies dont now how tobuild
brands or market effectively theres anot-for-profit mentality.
Proprietary and Confidential -- Whats the Idea?
16. InsightInnovation is creeping inand marketing agentswho are
ready will thrive.
17. InsightThe time is now. my own nominee for secretary of
state would be the current education secretary, Arne Duncan.
Proprietary and Confidential -- Whats the Idea?