DREAM: Distribution. Rules. Everything. Around. Me

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Transcript of DREAM: Distribution. Rules. Everything. Around. Me

DREAM: Distribution. Rules. Everything. Around. Me

Ross Simmonds

@TheCoolestCool        #SearchLove  

I HAVE A CONFESSION TO MAKE

@TheCoolestCool        #SearchLove  

@TheCoolestCool        #SearchLove  

@TheCoolestCool        #SearchLove  

HERE COMES MY BUTTER HALF…

THE COCKTAIL PARTY EFFECT

@TheCoolestCool        #SearchLove  

THE BRAIN FOCUSES ON PARTICULAR ASPECTS OF SOUND IN A SEA OF NOISE…

THE INTERNET IS THE LOUDEST COCKTAIL PARTY

EVEEEEERRRRRRRRRRRRR

AND IT’S ALL OUR FAULT!@TheCoolestCool        #SearchLove  

We’ve BEEN PREACHING:

AND THE WORLD HAS LISTENED

@TheCoolestCool        #SearchLove  

GOOGLE IS MAKING YOUR LIFE EVEN HARDER…

WHETHER IT’S BOOKS…

YOUR MEMORY… @TheCoolestCool        #SearchLove  

YOUR SKIN…

OR YOUR JOB LISTINGS…

@TheCoolestCool        #SearchLove  

OR EVEN YOUR KOMBUCHA! What are ya doing Google?!

IT’S BECOMING MORE AND MORE CHALLENGING TO WIN AT THE

GAME OF SEARCH OPTIMIZATION

@TheCoolestCool        #SearchLove  

@TheCoolestCool        #SearchLove  

@TheCoolestCool        #SearchLove  

@TheCoolestCool        #SearchLove  

HOW DO I GIVE MY CONTENT MORE LIFE?

DISCOVER NEW CHANNELS

+ DISTRIBUTE YOUR CONTENT

FACEBOOK AUDIENCE INSIGHTS

Discover The Interests Of Your Audience

FATHER HOOD

Discover The Interests Of Your Audience

BOSTON 25+

Fashionable Mothers Groups Popular Page Likes

DISTRIBUTE RELEVANT MESSAGES

Discover Facebook Groups That Are Relevant To Your Audience

FB Groups, 2016 --- 1 Billion Monthly Users

Use Facebook Tags To Find Relevancy

Create Your Own Industry Centric Facebook Group

Journalists Are Joining Facebook Groups For Stories!

@TheCoolestCool        #SearchLove  

Discover Graveyard Facebook Pages

@TheCoolestCool        #SearchLove  

Discover Graveyard Facebook Pages

That’s 10 cents a like!

STOP SLEEPING ON FACEBOOK…@TheCoolestCool        #SearchLove  

Custom Audiences: Email Marketing

BEST PRANK OF ALL TIME

@TheCoolestCool        #SearchLove  

Export Your Connections From LinkedIn

Facebook Search Is Next On Deck@TheCoolestCool        #SearchLove  

Discover Niche Communities

Hacker News Old School Forums

DISTRIBUTE YOUR CONTENT IN THESE COMMUNITIES!

Via  @RandFish,    MozCon  2016  

Discover Communities On StackExchange 100M Monthly Visitors

DISTRIBUTE YOUR CONTENT WHERE YOUR AUDIENCE IS SPENDING TIME

Discover Questions + Distribute Answers

@TheCoolestCool        #SearchLove  

Distribute Content With Quora Advertising

Distribute Your Content On Reddit@TheCoolestCool        #SearchLove  

Discover What Content Audiences Want By Sorting By “Top” Posts

Discover What Content Audiences Want By Sorting By “Top” Posts

Distribute Content With Subreddit Focused Advertising

DISCOVER GREAT COMMUNITIES

@TheCoolestCool        #SearchLove  

Discover Relevant Slack Channels: slacklist.info

USE SLACK TO BUILD REAL

RELATIONSHIPS & CO-DISTRIBUTE

Google Alerts For Slack Channels

@TheCoolestCool        #SearchLove  

Medium Is The New Guest Blogging Mind Shift: It’s Not About SEO, It’s About Reach

Discover Medium Publications You Can Also Contribute To

Best Publications: toppub.xyz

WHAT’S RIGHT FOR ME…

@TheCoolestCool        #SearchLove  

Distribute Content Worth Distributing

@TheCoolestCool        #SearchLove  

THE COMPETITION IS EXPONENTIAL…

START LAYING THE BRICKS YOU’LL NEED TOMORROW TODAY

@TheCoolestCool        #SearchLove  

Education is the passport to the future, for tomorrow belongs to those who prepare for it today. - Malcolm X

@TheCoolestCool        #SearchLove  

STAY IN TOUCH:RossSimmonds.com

YOU BUTTER BELIEVE IT…

@TheCoolestCool        #SearchLove