It was a dark and stormy night.......

It was a dark and stormy night.......

Left and Right

Logic and Emotion

13st V 6t

So What?

Don’t Think of an Elephant?

Know your values and frame the debate........

Identity:How do you identify with your client?How do they identify with you?

Timing:Instant GratificationWhat they wantWhen they want itOnly ready to buy when ready to buy

Love:Find out what they wantGet it for themAsk them if they like itGive them more

Empowered:Its not about you!Remember Rule number 6Being part of the process

Nostalgia:MemoriesSensesPainting a PictureThe McDonalds Effect

Slips:Throw a life saver.....1 = 5

So What’s the Value?

It was a dark and stormy night.......

The Bulwer-Lytton award offers a display of how not to start a story....................

Folks say that if you listen real close at the

height of the full moon, when the wind is blowin' off Nantucket Sound from the nor' east and the dogs are howlin' for no earthly reason, you can hear the awful screams of the crew of the “Ellie May," a sturdy whaler Captained by John McTavish; for it was on just such a night when the rum was flowin' and, Davey Jones be damned, big John brought his men on deck for the first of several screaming contests.

Don’t Think of an Elephant?

Helping You Think!!!!

Thanks!!!!