Hello South Australia.Welcome to The Distillery.

Agency Credentials PresentationMay 2014

TODAYS CONVERSATION

• Who is The Distillery?• Our Work• Opportunities for SA Government• Q&A

“

.”

We are The Distillery.

We are a communications agency.

We combine creativity, strategy, data and technology to better connect brands with customers.

We believe creativity and effectiveness are inseparable.

We make it beautiful and we make it work.

Art, meet Science. 

Strategy, Creative & Campaigns.Web & Mobile Design & Development.Digital Marketing and Analytics.Loyalty & CRM.Brand Activation & Events.Custom Content & Publishing.

OUR WORK

http://sthugo.thedistillery.co/

• Data & Project Visualisation• Mobility• Community Engagement & Education• Employer Brand• Content Creation. And Curation.

INNOVATION ROI

http://www.milwaukeepolicenews.com/

http://www.ustream.tv/2013

http://en.cementation.com/

http://www.milwaukeepolicenews.com/

CONTENT CURATION

• Skills Universe• Transferability• TCO• Faster improvement• Avoid agency CMS tech• Avoid obscure tech• Avoid technology handcuffs

OUR PHILOSOPHY

OUR PROCESS

COMMUNICATIONS STRATEGY

Marketing is as much about science these

days as it is about sales, so we’ve

borrowed from an old-school anatomy

lesson to take a look at what makes

today’s consumer tick. And this is not about

‘those crazy

kids’. This is about you, me, and millions of

others like us. We compare prices, talk with

friends, interact with brands, buy, laugh,

love and learn without giving a second

thought to the media we use to do so.

Which takes us back to Marketing101, and

trying to walk a mile in our customers shoes

(which may just feed data into our

Runkeeper app while we’re at it).

SCOPE• Document/Program Review• Kick-off Workshop• Functional Specification• Data Specification• Reporting Specification (Appendix

E)• Technical Specification• Third Party Integrations & APIs• Testing Specification• Risk Register• Timeline & Implementation Plan• Fixed Costs

• Benchmarking (mobile-first)• Persona experience definition

(detail)• Wireframing (UI/UX)• Concepts • Multi-Page, Multi-Channel• Responsive • Collateral (Brand, Consumer, Trade,

Staff)?

DESIGN

http://demo.viamedia.com.au/adelaidemetro/wireframes/testing/HOME.html

Axure

• Server setup (test and production)• Database design & build• Prototype • CMS Templates• Site development (test-driven)• Custom modules • Third-party integrations• Content Upload (and legacy data?)• SEO

BUILD

• Modular testing• Unit integration testing• Testing against persona experiences• Usability testing (expert review)• Load testing• User Acceptance Testing • Post-deployment analytics review

TESTING

• Hosting environment• Server configuration & testing• Publish from test to production• DNS delegation• Uptime monitoring

HOST & DEPLOY

• Service Level Agreement • Online ticketing system• Monthly itemised reporting• Multi-discipline SLA redemption• WIP meetings

SUPPORT

COLLABORATION TOOLS

MEASURE. EVERYTHING.

Contact

Jason Neave - Managing Director

Telephone 7225 2688

Email jason.neave@thedistiller

y.co www.thedistillery.co