Post on 18-Aug-2015
Who Are We and What We Do?
Digital recruitment platform for Tribune Publishing
We provide best-in-class digital recruitment solutions for employers locally and nationwide
How Can We Help?
• Data Intelligence
• Job Posting and Resume Sourcing Options
• Digital, Mobile and Advanced Audience Targeting
• 435 Digital Suite
Data Intelligence
• Real-time supply & demand labor data
• Helps employers better penetrate labor market
• Develop talent acquisition tactics for hard-to-fill positions
• Candidate locations and supply count
• Competitor Intelligence
• Market Salaries
CareerBuilder.com•Job Postings• 26 million unique
visitors per month
• Resume Database• 43 million active
resumes
• Job Branding• Increases
performance by 17%
• Company Profile• Comprehensive
company overview
• Email Campaigns• 20% increase in
overall applications
Niche Networks
•Healthcare•Transportation•Information Technology•Diversity•Education•Social•Energy•Sales and Marketing•College•Multi-niche’
Sourcing Solutions: Advanced Resume Sourcing
• Sourced candidates from a variety of job boards and databases
• Access to resumes within 24 hours
• Customized telephone prescreen
• Scheduled interviews
• Save time and money connecting with only qualified and interested candidates.
Digital ad spend reached $50 billion in 2014.
In 2017, it’s expected to surpass $80 billion.
Daily mobile device usage now outpaces TV
Recruit where your audience can be found
Digital Advertising: How We Can HelpAdvanced Targeting: Providing Simple Solutions
Mass Media Device Usage
DigitalTVRadioPrintOther
Digital 47.1% TV 36.5% Radio 10.9% Print 3.5% Other 1.9%
Tribune Digital Media – Newspaper.com
• courant.com
• 2.4 mil unique visitors per month
• Runs pre-fill video
• Mobile device option
Pushdown Ad
Digital Display Advertising: Advanced Audience Targeting
• Real-time ad placement to targeted candidate
• Network of over 8,000 national and local websites
• Only targeted viewer can see ad
• Targeting tactics virtually limitless
• Mobile device micro-targeting
Sponsored Content Marketing
• Your own micro site for 3 months
• Advertise by providing content
• People respond best to ads through content
• Tribune publishing provides resources
• Measureable results
• Future of digital advertising
Ad Placements
Sharing Widgets
Content Links
Clear Labeling
435 Digital
435 Digital’s mission is to provide customer solutions through online marketing
WEBSITE DEVELOPMENTWe will work with you to design, build and maintain a customized website.
SOCIAL MEDIAWe will help you develop a social media strategy in relation to your business objective.
SEARCH ENGINE OPTIMIZATIONWe can help optimize your existing content and create new content that is targeted to your customers.
BRANDED CONTENT
We will use your content (new or created) to populate websites that your customers already know, trust and use regularly.
PAIDSEARCH
435 Digital helps businesses to mindfully craft a successful campaign to get the most of your investment.
SEMINARS & TRAINING
Whether you are an experienced online marketer or are just getting started online, we have a seminar that fits your needs.