INTERNSHIP/  WORK  EXPERIENCE  

Express—Coralville & Davenport, IA Sales Associate July 2015—Present ● Maintained an awareness of all company promotions, advertisements, and policies ● Provided courteous customer service throughout the store including the sales floor, fitting rooms, and register area ● Built guest relationships to establish customer loyalty and repeat business

University of Iowa—Iowa City, IA Events Intern October 2015—May 2016 ● Assisted in various event-planning tasks such as making reservations, editing guest lists, and creating reports ● Attended events and assisted with event tasks such as set up, check in, tracking attendance, and event evaluation ● Contacted 50+ student organizations, University offices, and community partners regarding event collaborations and assistance

Buckle—Davenport, IA Sales and Management Intern May 2015—July 2015 ● Worked closely with the Store, Area, and District Managers to discuss weekly sales goals and progress updates ● Achieved a 12% increase within 2 months for women’s BKE Boutique & Gimmicks tops ● Delegated and trained 10 teammates to sell effectively and efficiently to customers

LEADERSHIP  EXPERIENCE

Business Student Ambassador Organization-—Iowa City, IA

Vice President of Marketing May 2016—Present Student Ambassador January 2015—Present ● Collaborated with and directed the marketing committee to plan recruitment with a goal of over 100 applicants for Spring 2017 ● Created digital marketing content to display at the University while managing and updating our Facebook page and BSAO website ● Interacted with prospective students and their families while recruiting and providing collegiate information to tour groups

Alpha Kappa Psi—Alpha Xi Professional Business Fraternity-—Iowa City, IA

Member February 2015—Present Director of Diversity and Initiatives December 2016—May 2016 ● Created educational and social events, such as BaFa BaFa, with various multicultural and diversity groups on campus ● Directed and fulfilled the “Get To Know Us” diversity initiative while working closely with the Vice President of External Affairs. ● Presented 100+ Alpha Kappa Psi members with various opportunities to gain cultural and global exposure

Henry B. Tippie College of Business—Iowa City, IA Direct Admit Peer Mentor August 2016—October 2016 ● Co-facilitated discussion sections of 20+ first-year students in collaboration with an Undergraduate Programs Office advisor ● Shared an upper-class business student’s insight into the experience of Tippie and at the University of Iowa; provided support for the students academically and socially for the fall semester

University of Iowa—Center for Diversity & Enrichment—Iowa City, IA Iowa Edge Peer Leader February 2015—August 2016 ● Assisted in developing a weeklong orientation program for underrepresented and first generation students to increase retention ● Developed relationships, managed conflict and built community among a group of 10 first year students. ● Received 40 hours of training that included how to mediate conflict and build consensus

 Diana  Hernandez  Email: diana-hernandez-1@uiowa.edu  LinkedIn: https://www.linkedin.com/in/biridiana-hernandez DH  

EDUCATION The University of Iowa Henry B. Tippie College of Business Freshman Direct Admit Bachelor of Business Administration Major: Marketing Certificate: International Business Minor: Spanish August 2014—May 2017 ACADEMIC SCHOLARSHIPS ● Tippie Outstanding Scholar ● UI National Scholar ● Judy Walke International Business Scholar STUDY ABOARD PROGRAM Iowa Hispanic Institute: Universidad de Valladolid Valladolid, Spain May 2016 – July 2016 LANGUAGE PROFICIENCIES Fluent Spanish Conversational French

SOFTWARE SKILLS • Excel • PowerPoint • Word • SPSS • Qualtrics • WordPress • Social Media

Facebook, Twitter, Instagram, Snapchat, Pinterest, LinkedIn

ADDITIONAL COURSEWORK Google Analytics* Google AdWords* Project Management * *In progress

VOLUNTEER ACTIVITIES • Ronald McDonald House Charities

2015—Present • Adopt-A-Highway

2015—Present • Dance Marathon Family Representative

2015-2016