Designing Talking Devices

Karen Kaushansky

karenk@jawbone.com

PERSONAL & SHARED

AUDIO LIFESTYLE

PERSONAL & COMMUNITY HEALTH

LIFESTYLE

CONNECTED & UPDATEABLE

SERVICES PLATFORM

DEVICES FOR THE MOBILE LIFESTYLE

Tells you when it’s on

JAWBONE AUDIO EXPERIENCE

…and lets you know what’s

happening

PERSONALIZATION

“A bombshell is

whispering in my ear,

just added a

VALENTONE to my ICON

from @jawbone and yes I’m blushing”

DESIGN IN CONTEXT

Where and how will device be used

CONSIDER THE NON-USE CASES

Users bring their past experiences

and expectations to the device

and the interactions.

NOT ONLY ABOUT THE HERE AND NOW

How does it feel?

Is the intent to change behavior?

SOCIAL ACCEPTANCE AND PERCEPTION

Why do devices talk?

GIVE INSTRUCTIONS

OFFER INFORMATION

GIVE FEEDBACK

CREATES PERSONALITY

….AND MAGIC

THE POWER OF AUDIO

Email alert

SPEAK IT

It’s not just what you say

but how you say it

AUDIO PLAYBACK CONSIDERATIONS

• How many different prompts?

• Is audio dynamic?

• Memory requirements for audio storage

• Text-To-Speech vs pre-recorded audio

• Localization

CONCATENATED AUDIO

415-678-9872

BEYOND TALKING

Create a language with LEDs

or haptic feedback

Thank you

karenk@jawbone.com