Deck_Dan Blank

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Deck Title: Ten Things I Have Learned about B2B Social Media.Session Title: Social Media Strategies that Work.

Transcript of Deck_Dan Blank

ASBPE Digital Bootcamp

Dan BlankWeGrowMedia.com

@DanBlankdan@danblank.com

973-981-8882

10 THINGS I HAVE LEARNED ABOUT B2B SOCIAL MEDIA

Monday, July 23, 12

Monday, July 23, 12

Monday, July 23, 12

American Society of Journalists and

AuthorsMonday, July 23, 12

@DanBlank@OSchiffey

@ASBPEMonday, July 23, 12

DON’T PUT THE INTERN IN CHARGE OF SOCIAL MEDIA

1Monday, July 23, 12

HAVE STRATEGIC GOALS

2Monday, July 23, 12

BE A PERSON,NOT A BRAND

3Monday, July 23, 12

FOCUS ON THE TOPIC, NOT THE

BRAND

4Monday, July 23, 12

UNDERSTAND YOUR AUDIENCE AS A

PERSON, NOT A ROLE

5Monday, July 23, 12

DO ONE THING REALLY WELL

6Monday, July 23, 12

IF YOU AREN’T MAKING

MEANINGFUL RELATIONSHIPS, WHY BOTHER?7

Monday, July 23, 12

CREATE SMALL SAFE EXPERIMENTS.

SHARE THE RESULTS.

8Monday, July 23, 12

GET IN FRONT OF THE PARADE

9Monday, July 23, 12

TIE SOCIAL INTO EVENTS YOUR

AUDIENCE CARES ABOUT

10Monday, July 23, 12

CARE11

Monday, July 23, 12

Dan BlankWeGrowMedia.com

@DanBlankdan@danblank.com

973-981-8882

Monday, July 23, 12