Presented by Scott Chapin

Data Visualization Technology

Data Visualization Technology

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About DigiKnow

• Full-Service Interactive Agency of 60+ marketing and development professionals

• Services include Web design & Development, iPhone Applications, Online Marketing, Analytics Consulting

• Ohio’s only Google Analytics Certified Partner

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Our Work

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Our Clients

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DATA VISUALIZATION BASICS

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Why is data visualization important?

• We live in a world of information overload

• Business Intelligence has hit the wall of processing ability

• The most powerful pattern recognition software is the human brain

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How to make visualization effective?

Filter out the noise

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How to make visualization effective?

Know your Audience

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EVOLUTION OF VISUALIZATION TECHNOLOGIES

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The Spreadsheet

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Basic Charting

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Advanced Visualizations

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Christina Van Vleck

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Intelligence

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Social Ineptitude

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GeekDork

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DATA VISUALIZATION TOOLS

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Tag Clouds

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StreamGraph

• StreamGraph

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Network Graph

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For more information about web analytics,please contact:

Scott ChapinAnalytics Strategist

216-325-1981schapin@digiknow.com