Post on 20-Jul-2016
description
How do you aware of Surya ad systems?
Electronic media
Print media
Sales personal
Word of mouth
other Total
35 43 23 19 0 120
percentage 29.2 35.8 19.2 15.8 0 100
Cu% 29.2 65 84.2 100
1.
2.
Do you think that promotional strategies are important for awareness of a product/organization?
Very Important
Important Moderately Important
Of Little Important
Unimportant Total
22 43 16 36 3 120
percentage 18.4 35.8 13.3 30 2.5 100
Cu% 18.4 54.2 67.5 97.5 100
3.
Do you agree promotion through social networking websites will be helpful?
Strongly Agree
Agree Undecided Disagree Strongly Disagree
Total
40 29 26 16 9 120
percentage 33.3 24.2 21.7 13.3 7.5 100
Cu% 33.3 57.5 79.2 92.5 100
According to you, which promotional tools are more effective for surya adsystems?
Advertising Direct Marketing
Event and Experience
Public Relations
others Total
36 26 23 29 6 120
percentage 30 21.6 19.2 24.2 5 100
Cu% 30 51.6 70.8 95 100
4.
5.
Which factor influenced you to go with Surya ad systems private limited?
Brand Reference Advertisements services others Total
friends/relatives
19 56 33 10 2 120
percentage 15.8 46.7 27.5 8.3 1.7
Cu% 15.8 62.5 90 98.3 100
6.
Are you able to understand concept of the advertisements performed by Surya ad systems?
Always Very often Sometimes Rarely Never Total
16 49 35 16 4 120
percentage 13.3 40.8 29.2 13.3 3.34 100
Cu% 13.3 54.16 83.36 96.66 100
7.
Are you satisfied with the performance of Surya ad systems private limited?
Always Very often Sometimes Rarely Never Total
19 52 38 10 1 120
percentage 15.8 43.4 31.7 8.3 0.8 100
Cu% 15.8 59.2 90.9 99.2 100
8.
What is your opinion about the services rendered by Surya ad systems (compared to other competitors)?
Excellent Above Average Below Extremely Total
Average Average Poor
13 45 35 26 1 120
percentage 10.8 37.5 29.2 21.7 0.8 100
Cu% 10.8 48.3 77.5 99.2 100
9.
What is your opinion about the advertisements made by Surya ad systems?
Very Good Good Barely Acceptable
Poor Very Poor Total
16 47 40 12 5 120
percentage 13.3 39.2 33.3 10 4.2 100
Cu% 13.3 52.5 85.5 95.8 100
10.
Do you think that there is creativity and concept behind ad-planning by the Surya ad-agency?
Strongly Agree
Agree Undecided Disagree Strongly Disagree
Total
8 57 37 11 7 120
percentage 6.7 47.5 30.8 9.2 5.8 100
Cu% 6.7 54.2 85 94.2 100
Do advertisements created by the organization leverage the objectives of the business?
Very Good Good Barely acceptable
Poor Very Poor Total
10 54 36 18 2 120
percentage 8.3 45 30 15 1.7 100
Cu% 8.3 53.3 83.3 98.3 100
11.
Do you feel that the Surya Ad Agency creates effective business solutions by advertisements?
Strongly disagree
Disagree Neutral Agree Strongly agree
Total
17 8 27 54 14 120
percentage 14.2 6.6 22.5 45 11.7 100
Cu% 14.2 20.8 43.3 88.3 100
12.