Post on 29-Jan-2016
Creo Adoption and Upgrade Positioning-Positioning Creo Solutions for Adoption and Upgrade
PTC Sales DevelopmentJune, 2012
2© 2012 PTC
To receive credit for this course, you must:1. Finish all lessons of the course in their entirety
• At the end of each lesson, you MUST complete the final slide2. Finish all additional learning assignments
• If an assessment or exercises are assigned to a course, they will each appear on a separate line
If you are unable to finish the course at one time:
– To resume the course, navigate to your In-Progress Learning Activities in PTCU and choose Launch
To print a copy of this course, click ATTACHMENTS in the upper-right corner of your screen
Course Instructions
How to successfully complete this course
3© 2012 PTC
Position the Value of Creo 2.0 to define a compelling event– The Value of the Creo Vision– The Value of a Common Creo UI– The Value of Enhanced Capabilities – The Value of New Functionality and Options
Objectives
By the end of this lesson you will be able to:
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Creo Adoption and Upgrade
Creo 2.0 is an opportunity to upgrade the install base– What does Creo allow me to do that I cannot do today?– What is the compelling event?
Gain New Business
Creo 2.0 is an opportunity to gain new business– What is the Strategic value of Creo?– How does Creo address company challenges?– What process improvement strategies are enabled via Creo?
Positioning the Value of Creo Adoption
© 2012 PTC
5© 2012 PTC
Why did you buy or upgrade your cell phone or car?
Did you NEED a new cell phone or car because yours quit working?
Did you WANT a new cell phone or car to gain enhanced functionality, style, technology and capabilities?
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Creo Adoption Decision Tree
Why should I buy/upgrade
to Creo?I don’t know!
I need it!
What are the Benefits and Value?
Creo Vision Enhanced Capabilities
New Functionality
Realized Value Realized Value
Customer Education
Customer Education
Customer Education
Realized Value No
Yes
No No
© 2012 PTC
Creo UI
Customer Education
Realized Value No
What does Creo allow me to do that I cannot do today?
7© 2012 PTC
Agenda:
Creo Vision and Strategy
Creo Usability and User Experience
Creo Performance and Functional Improvements
Creo Extensions and Options (new capabilities)
Positioning the Value of Creo Adoption
Why should I upgrade to
Creo?I don’t know!
I need it!
What are the Benefits and Value?
Creo Vision
Customer Education
Realized Value No
Yes
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The Creo Strategy Further Differentiates PTC’s Core MCAD Solution in a Mature Market
Each user gets the app tailored for their job, not too big and not too small
Reduced learning curve and happier more productive users
No data disconnects means better process efficiency for the enterprise
Creo adopts other CAD data allowing Creo users to integrate and modify multi-source CAD data easily
Increased efficiency in multi-CAD environments and legacy migrations
Creo creates geometrically accurate assemblies on-the-fly as defined by options and variants in Windchill
Radically improved productivity and design quality when working with platforms of configurable products
Outstanding user experience (UX)
Improved user ramp-up time, satisfaction, and speed
Easy 3D design creation and manipulation to explore and edit any source CAD data. Design data flows seamlessly between the different Creo Apps.
Make design improvements without remodeling delays
Upwards compatible with Pro/ENGINEER, CoCreate, & ProductView
Easy upgrade to unlock all of the Creo value
More contributors to 3D Design; More users of Model-Based Enterprise
More flexibility for 3D Design; Seamless data flow across all MCAD Solutions
Key enabler for Multi-CAD Distributed Design
Enables 3D Design of highly-configurable products
Low barrier to adoption, and minimal services required for all MCAD Solutions
© 2012 PTC
9© 2012 PTC
Agenda:
Creo Vision and Strategy
Creo Usability and User Experience
Creo Performance and Functional Improvements
Creo Extensions and Options (new capabilities)
Creo Adoption Package
Positioning the Value of Creo Adoption
Why should I upgrade to
Creo?I don’t know!
I need it!
What are the Benefits and Value?
Creo UI
Customer Education
Realized Value No
Yes
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Creo is Easy to Use
Enhanced usability and user experience – Consolidate command Ribbon UI
• Command organization via Ribbon Tabs and Groups• Easy adoption via “Command Search” and “Learning Connector”
Increased personal productivity– Context sensitive menus, RMB access to relevant commands– Ability to move between applications leveraging consistent
tools, commands and organization
Decreased learning curve– New and experienced users are able to quickly
come up to speed – Users are able to reach higher-levels of productivity
Creo delivers Ease of Use via UI and User Experience
© 2012 PTC
Reduced Learning Curve and Rapid Adoption
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Enhanced Usability and User Experience
© 2012 PTC
“Model” Tab
Model Tree
Geometry Rule Selection
Model Tree & Browser
Display Dynamic Info Area
Consolidated Ribbon
A NEW Command paradigmThe Ribbon framework consists of two primary UI components:The ribbon command bar, which is composed of the Quick Access Toolbar (QAT) and a tab row
that contains the application menu, standard or contextual tabs, and a help button.A rich context menu system.
Command Search Tool
Groups
Flexible Modeling
Learning Connector
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Creo is Easy to Learn
Users to reach higher-levels of productivity – Free Learning Tools drive user adoption
• Learning Exchange & Learning Connector • Free 30 Day trial of eLearning
Enhanced Usability and User Experience
© 2012 PTC
http://learningexchange.ptc.com/
Typical user requires only ½ day update training to move to Creo
13© 2012 PTC
Agenda:
Creo Vision and Strategy
Creo Usability and User Experience
Creo Performance and Functional Improvements
Creo Extensions and Options (new capabilities)
Positioning the Value of Creo Adoption
Why should I upgrade to
Creo?I don’t know!
I need it!
What are the Benefits and Value?
Enhanced Capabilities
Customer Education
Realized Value No
Yes
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Over 1200 Enhancements
in Creo 1.0 and 2.0
Positioning the Value of Creo Adoption
© 2012 PTC
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Creo solves user challenges
Engineers and CAD experts gain usability and functionality– User Interface improve usability and user experience – Enhanced capabilities and power to support product development and process improvement
Casual users and non-CAD experts require ease of use– Easy to learn and easy to use– AnyRole Apps deliver right-sized capabilities suitable to the role and task-based requirements – AnyMode Modeling delivers ease of use and flexibility via modeling paradigm support
• 2D Sketch and Layout, 3D Direct and Parametric
Creo Improves User Productivity
© 2012 PTC
Creo enables Users to increase their Productivity by 40%
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Creo Improves User Productivity
© 2012 PTC
Create 3D Annotations 50% Faster
Creo speeds Model-based definition
Enhanced capabilities to work with 3D annotations – Combine states, detail tree, orientation gallery, annotation tool, etc.
Enhanced usability and control – Fast, dynamic positioning of annotations in 3D model space– Easy modification of annotation display and placement
• Place annotations using snap, align and lock capabilities • Modify the display of dimensions, witness lines, arrows, etc. • Fast access to properties and actions via RMB
Consistent positioning behavior in 2D and 3D
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Creo improves Surface Design (ISDX)
Enhanced curve creation and control – Visual Mirror and enhanced Trace Sketch Mode– New Curve Connection Types and Multiple Constraint Editing– Ability to snap to Curves Intersection and apply Equal Length Drag– Curve Knot display, ability to Set Curve “degree” in interpolation and
control point modes
Enhance surface creation and control – Specify G2 for surface connections and boundary conditions – Define surface degree and control internal continuity of surfaces– Enhanced N-Sided Surface feature
• Support for G2 connections• Support for internal curves• All n-sided surfaces created as degree 5
Creo Improves User Productivity
© 2012 PTC
Fast creation of high quality curves and surface geometry
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Creo improves Sheet Metal design
Improved usability – New UIs for common Sheetmetal features
• Bend/Unbend, Edge Bend, Split Area and Corner Relief • Sketch Rip, Surface Rip, Edge Rip and Rip Connect
– Consistent workflows using Corner Relief, Conversion and Flange Wall tools
Enhanced functionality– Flexible modeling in Sheetmetal– Fast creation of Formed features and Partial piercings– Join intersecting Walls and Auto Detect overlapping geometry– One click Flat pattern family instance creation– Flat pattern bounding box and parameter definition
Creo Improves User Productivity
© 2012 PTCConfidential – For Internal PTC & Reseller Use Only
Create Sheet Metal Parts 70% Faster
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Creo speeds cross-sectioning
Fast, graphical creation and editing and cross sections– Dynamic definition of cross sections– Cross section types ready to use– Cross section plane selection on-the-fly– Cross section origin by touching geometry
Easy visualization of 2D cross section– 2D window for cross-sections– Assign color to cross sections– Visualize interferences in cross sections– Cross sections placement in the model tree
Creo Improves User Productivity
© 2012 PTC
Create Cross-sections 60% easier
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Easily measure and evaluate geometry
Enhanced usability – Single dialog for ALL measurement types
• Show all relevant measures based on selection• Measurement type can be changed without having to
cancel out of dialog
Improved display – Easy to read result display table
• Panel can be relocated• Results panel remains anchored when model is repositioned
– Values can be copied from table and reused in other applications (Excel)
Measuring Dialog is consistent across Creo Apps
Creo Improves User Productivity
© 2012 PTC
Measure 80% Faster
21© 2012 PTC
Agenda:
Creo Vision and Strategy
Creo Usability and User Experience
Creo Performance and Functional Improvements
Creo Extensions and Options (new capabilities)
Positioning the Value of Creo Adoption
Why should I upgrade to
Creo?I don’t know!
I need it!
What are the Benefits and Value?
New Functionality
Customer Education
Realized Value No
Yes
22© 2012 PTC
Improve productivity and creativity in concept design
Improve productivity in bid and proposal process
Rapid digital prototyping
Improve 2D design productivity & accelerate 2D to 3D conversion
Improve the ability to leverage legacy data (2D & 3D)
Improve interoperability and data exchange
Better accommodate late stage design changes
Accelerate CAE workflow
Speed the creation of downstream deliverables
Accelerate Design Reviews
Creo Provides Enhanced Process Support
New functionality to extend and enhance process support
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What is Creo Sketch?– Easy-to-use, 2D digital sketchbook for the rapid ideation and exploration of design concepts
What does Creo Sketch provide?– Freeform 2D concept sketching and airbrushing
• Flexible pencils, markers and airbrush tools to define line art and artwork • Advanced effect brushes to blur, sharpen, lighten, smudge, etc.• Precision tools to create, trace copy and pattern entities• Full layer control and definition
– Utilize sketch data as a trace sketch in Creo
Who needs Creo Sketch?– Concept and Industrial Designers
• Individuals responsible for the rapid exploration of design concepts and ideas
– Engineers and Designers• Individuals wanting to capture and share 2D
digital designs and concepts
Creo Sketch
Free Application via Download (www.ptc.com)
© 2012 PTC
**Full tablet support with pressure sensitivity
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What is Creo Layout?– A 2D conceptual design solution combining flexible 2D creation
and editing with the ability to drive 3D design processes
What does Creo Layout provide?– Rapid creation of 2D detailed design concepts leveraging
unconstrained drafting capabilities– 3D integration allowing 2D Layout information to be directly utilized
in Creo Parametric to speed concept and detailed design– Ability to edit and reuse 2D data from other 2D systems
• DXF, IGES, DWG, DRW
Who needs Creo Layout?– Engineers and designers
• Fast 2D conceptual design and editing of 2D data• Ability to drive 3D geometry leveraging 2D concept data
– Casual users and consumers of engineering information • Individuals requiring the ability to create and edit 2D information
Creo Layout
$2,995 for Creo Layout Stand-alone, $1,995 for Creo Layout Ext.
© 2012 PTC
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What is the Creo Freestyle Design?– A new Conceptual Design surfacing module for Creo Parametric
allowing users to quickly create complex freeform geometry
What does it provide?– Fast creation of freeform shapes and surfaces using
sub-divisional modeling capabilities• Start with a primitive shape and manipulate faces, edges and
vertices by pushing and pulling • While user models with the mesh, the system applies a
subdividing/smoothing algorithm which to create high quality manufacturable surfaces.
Who needs it?– Concept and Industrial Designers
• Great for surfacing novices with no understanding of patch structure
– Engineers and Designers• Easily explore shape and style alternatives
Creo Freestyle Design
Included functionality within Creo Parametric
© 2012 PTC
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What is Creo Flexible Modeling Extension?– Optional extension that provides Direct Editing capabilities within
Creo Parametric
What does Creo Flexible Modeling Extension provide?– Direct editing of Creo Parametric CAD data– Fast design exploration and evolutionary design– Support for late stage design leveraging design agility – Direct editing of import and heterogeneous CAD data – Easy model simplification and model preparation for FEA
Who needs Creo Flexible Modeling Extension?– Creo Parametric users
• Engineers and designers requiring the flexibility of direct editing to support evolutionary design, late stage change, multi-CAD support and model simplification
Creo Flexible Modeling Extension
$1,500 for Creo Flexible Modeling Extension
© 2012 PTC
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What is Creo Direct?– Direct Modeling App built-on the granite kernel and 100% interoperable with Creo Parametric
What does Creo Direct provide?– 2D drafting and 3D Direct modeling of parts and assemblies – Ability to fully integrate and manipulate 2D and 3D geometry from any CAD source– Granite-based Interoperability with Creo Parametric
• Ability to “round trip” the model – move between direct and parametric modeling paradigms without loss of information or intelligence
Who needs Creo Direct?– Casual and Non-CAD users, Analyst and Downstream users
• Easily define and edit 2D and 3D CAD geometry • Quickly explore design concepts and ideas created from scratch or
referencing existing CAD geometry • Fast geometry simplification and model preparation to support
analysis and the creation of downstream deliverables
Creo Direct
$3,500 Stand-alone Application
© 2012 PTC
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What is Creo Schematics?– Stand-alone 2D schematic CAD software for documenting electrical and mechanical systems
What does Creo Schematics provide?– Multi-disciplinary support for creation of routed system schematic diagrams
• Process & Instrumentation Diagrams (P&ID), Process Flow Diagrams (PFD), Heating Ventilation & Air Conditioning (HVAC), Block, Circuit, and Wiring Diagrams
• System integration and support for the automatic creation of 3D wiring, cabling and pipe routings • Seamless connection to master 3D model via Creo common data model
– Integration with PCB applications (import of *.csv file to reduce human error)– Design optimization using eSimulate Lite for electrical analysis
Who needs Creo Schematics?– Electrical, mechanical and systems design engineers
• Individuals responsible for the design and development of electrical and mechanical systems
– Individuals responsible for the creation of electrical and mechanical schematics
– Individuals responsible for the routing of wires, cables and piping
Creo Schematics
$4,995 Stand-alone Application
© 2012 PTC
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