Post on 27-Mar-2015
Creation of New Industry by Creation of New Industry by Digital ConvergenceDigital Convergence
By Takashi Kubota, Hitachi, Ltd.
16th of July, 1999
Table of ContentsTable of Contents
1. Transition of Industries From “Past” to “Future”
2. Typical Example of Digital Technology
3. Core Technology and Applications
4. World Electronic equipment Market
5. Acceleration of Industry Development & Conclusions
PAST
From Past to PresentFrom Past to Present
PRESENT
PC
Calculator
OHPTelephone
Facsimile
Transceiver
TV
VCR
Radio
LD Player
Stereo Set
Audio Cassette Recorder
<Chaos>
Analog Technology
Information Technology Communications
ConsumerElectronics
<Partial Overlapping>
Analog/Digital Technology
Analog/Digital Technology
From Present to FutureFrom Present to Future
Information Technology Communications
ConsumerElectronics
<Partial Overlapping>
Analog/Digital Technology
PRESENT FUTURE
Consumer Electronics
Information Technology
Communications
<Completely Integrated>
Digital and Related Technology
Digital Convergence
--Typical Example of Digital Technology-Typical Example of Digital Technology-
DVD DVD (( Digital Versatile DiscDigital Versatile Disc ))(1)(1)
Size 12cm / 8cm (0.6mm two discs bonded)
Capacity 4.7GB/side/layer (7 times bigger than CD)
Max. 17GB/2 sides, 2 layers Movie/studio quality 135min.
Data/10 years of a daily newspaper e.g. Financial Times
DVD DVD (( Digital Versatile DiscDigital Versatile Disc )) (2)(2)
Objectives ・ Full product compatibility・ IT & CE application Read only, recordable, rewritable, random access
Format Created by 17 Companiesincluding IT & CE industries
and motion picture industry USA, Europe, Asia and Japan
Promotion DVD Forum, 204 companies
DVD Creates New BusinessDVD Creates New Business
RW
R
VIDEOROM
RAM
DVD playerDVD player
DVD li brary (300MB)
Car n avigation
DVD r ecorder
Multimedia PCMultimedia PC
DVD-ROM d rive
DVD-RAM d rive
Web Web dd eviceevice
Disc camera
0
2,000
4,000
6,000
8,000
10,000
12,000
FY1997 1998 1999 2000 2001 2002
Emerging DVD Market
World DVD Market Forecast
(Unit: Millions of U.S. dollars, Data: EIAJ)
DVD-RAM
DVD-Video
DVD-ROM
Core TechnologyCore Technology
EntertainmentEntertainment
Computers & Computers & PeripheralPeripheral
Core TechnologyCore Technology
CommunicationsCommunications
Electronic program guide
Graphical user I/F
World Wide WebInternet protocol TCP/IP
HTML
Electronic commerce
Encryption & decryptionCryptography & authentication
Water mark, data hiding
Interoperability HAVi
Image/audio compression & expansionMPEG, JPEG, MP3
Digital modulation & demodulationCoding & decoding
Error correction
Embedded CPU/Real time OS
Digital recording
Contents distribution
Display devices
Copy protection Digital AV I/F
IMT-2000
CDMA
Technologies & ApplicationsTechnologies & Applications
Electronic moneyElectronic money
Contents distributionContents distribution
EntertainmentEntertainment
Computers & Computers & PeripheralPeripheral
DVD-VideoDVD-Video
D-VHSD-VHS
Multimedia PCMultimedia PC
DVD-ROM/RAMDVD-ROM/RAM
Digital Digital cellularcellularphonephone
PDA &H/PC
Web deviceWeb device
CommunicationsCommunications
Digital STBDigital STB
Data projectorData projector
LCDLCDmonitormonitor
PCPC
ColorColor printerprinter
PDPPDP
Core TechnologyCore TechnologyLSILSI
SoftwareSoftware
Embedded CPUEmbedded CPU
EncryptionEncryption
DisplayDisplay
User I/FUser I/F
Internet/IntranetInternet/Intranet
Image comp.& exp. (MPEG)
Digital r ecording
Digital AV I/F
Digital mod.& dem.
Disccamera
DigitalDigitalcameracamera
Home Home theatertheater
World Electronic Equipment Market World Electronic Equipment Market
0.0
0.5
1.0
1.5
FY1997 1998 2001 2004
Unit: Trillions of U.S.dollars (Source: EIAJ)
0.9
(110%)
1.0
(129%)
1.3
(123%)
1.6Consumer Electronics
Computers
Communications
Others
Acceleration of Acceleration of Industry DevelopmentIndustry Development
- High speed expansion of the industry through digital convergencedigital convergence
- New products derived from integration of industries
- Creation of new market
- Participation of different countries in various related industries
- Rapid development in every country in the world
Conclusion (1)Conclusion (1)
The new IT industry resulting from the integration
of information technology, consumer electronics
and communications will benefit users all over the
world in the 21st century and continue to develop
extremely quickly and at a global level.
Conclusion(2)Conclusion(2)
The key phrase is:
““Integration of three Integration of three industries through Digital industries through Digital
Convergence”Convergence”..
Conclusion(3)Conclusion(3)
Japan has contributed to the world in the manufacturing field (mainly in production efficiency and product quality.)
Hereafter, we will try to provide a truly rich life for people all over the world at home, in the community and on business by utilizing Digital Digital TechnologyTechnology to the utmost.
E=MCE=MC 3
E=MCE=MC 3
Economic growth = Merger of CEconomic growth = Merger of C 33
Consumer electronics
Computer
Communications