Corporate Branding

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Corporate Branding. Product Branding. New Names for OMI Products. ReMA Repositioning. …Recognizable Visual Branding… part of the Corporate Brand. Produced 2003 Annual Report - with New Look and New Message. Outside. Inside. The New Handout Folder. New Stationery and Business Cards. - PowerPoint PPT Presentation

Transcript of Corporate Branding

Corporate BrandingCorporate Branding

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Product BrandingProduct Branding

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Retalix Enterprise Product SuiteRetalix Enterprise Product Suite-- DetailDetail

Merchandising: Retalix Product Manager Retalix Price Manager

Price Management Promotion Management

Price Logic

Retalix Store Audit Retalix Inventory Management

Demand Analytix

Retalix Enterprise Analytics Sales Analysis

Report Generator EJ

CRM: Retalix Loyalty

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SCMSCM

=BICEPS

=ABS

=ABS

=PROMPT

= TRICEPS

= MDS

= CAIRO

ReMA Repositioning

New Names for OMI Products

……Recognizable Visual Branding… Recognizable Visual Branding…

part of the Corporate Brandpart of the Corporate Brand

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Produced 2003 Annual ReportProduced 2003 Annual Report- with New Look and New Message- with New Look and New Message

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The New Handout FolderThe New Handout Folder

Outside Inside

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New Stationery and Business CardsNew Stationery and Business Cards

New Web Site Design and Content – New Web Site Design and Content –

Create and MaintainCreate and Maintain

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New Visual ConceptNew Visual Concept

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Trade ShowsTrade Shows

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Careers OpportunitiesCareers Opportunities

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Customer LogosCustomer Logos

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Download Section (SCM only)Download Section (SCM only)

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Link to Help-Desk SitesLink to Help-Desk Sites

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OLD OMI Web Site – OLD OMI Web Site – Integrated and Replaced Integrated and Replaced

Creative Graphics Creative Graphics

Design and ProductionDesign and Production

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Create Internal LogosCreate Internal Logos

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Posters for Trade Shows (Retail Solutions)Posters for Trade Shows (Retail Solutions)

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StorePoint (Moti)StorePoint (Moti)GUI Flyer for NACSGUI Flyer for NACS

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Israeli Flyer for QSR and Table ServiceIsraeli Flyer for QSR and Table Service

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Food Service Promotion FolderFood Service Promotion Folderfor Israeli Trade Showfor Israeli Trade Show

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Promotions for Israeli IndependentsPromotions for Israeli Independents

The regular version…The regular version…

And the religious versionAnd the religious version

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HOST.IL – Product Brochure for IsraelHOST.IL – Product Brochure for Israel

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StoreLine NewsletterStoreLine Newsletter

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Newspaper and Magazine AdsNewspaper and Magazine Ads

Newspaper Ad for HiringNewspaper Ad for Hiring

Ad for Retail SolutionsAd for Retail Solutions

Internal CommunicationsInternal Communications

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2004 Achievements – 2004 Achievements – Internal CommunicationsInternal Communications

Encourage and Enforce RIC Usage RIC Face Lift – section order, colors, picture of the week Employee Directory Education of employees to contribute and use RIC Campaigns with teaser Ongoing storage of industry news into RIC Forced RIC as home page for all employees

Retalix Press Prompt distribution of press releases Bi-weekly updates of Internal News – wins and branch events Periodical industry news update

Company Gatherings – Internal Caesarea/Eilat kickoffs Israel/US kickoffs

Internal Campaigns Various holiday/nomination messages

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Campaigns and Teasers – for RICCampaigns and Teasers – for RIC

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Retalix Press – Retalix Press – Competitor, Customer & Internal NewsCompetitor, Customer & Internal News

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Success Stories – in Newsletter FormSuccess Stories – in Newsletter Form

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Internal Campaign - New Time SheetInternal Campaign - New Time Sheet