Post on 28-Jan-2018
The Claydon Court Story
Richard ParkerNeutral Territory
Making the Market in Low Carbon Commercial Property
For the notes on each slide click the notes tab to view
Where From?
Spend! Spend! Spend!
1998 – 2012
Cold and costly…
Purchased in 1998.
Converted farm buildings.
Cold & very drafty. Originally Strident only.
• Suffolk CC funded and delivered by Green
Light Trust during 2010-2012
• Joined as Strident (Gold) but largely
property driven
• Delivered by Julian Pennington & SEH
Walls …
Remove cladding. Install Trisotherm 20. Put cladding back again.
… Windows …
All single panes replaced with double glazed
units
… Ceilings …
Insulation on suspended ceilings.Trisotherm & plasterboard on angled.
…Heat Pumps …
Biggest cost All units replaced
Able to cool and heat
But not good at extremes …
… and Lighting
£3k grant via Low Carbon Champions
All fluorescent tubes converted to LED
Costs
EPC rating from ‘G’ to ‘B’Energy saving 72%
Energy saving £4k paCarbon saving 25 tons pa
Intangibles?
Heat pumps £40k External insulation £20k Internal insulation £10k
Window units £4kLED Lighting £6K
Total = £80k
A lot of disruption!
Benefits
Where Now?
Measure. Reduce. Balance.
2013 – 2015
Gap in the
market?
Involved in LCC
evaluation research.
Landlords just not interested.
Launched the brand …
Building
the brand …
FUN!
Building
the brand … Gamification!
Our next carbon audit tool
must be an addictive, mobile app GAME
… versus …
Building
the brand … Greencoats!
Bright young people acting as volunteer online
agents to build peer-review community (Lo! Di! Lo!)
Building the brand:
Transparency
We add between 7% & 10%
‘Green Project’ surcharge.
Recoups approx. £5k pa depending on occupancy
1. Measure2. Reduce 3. Balance
Building the brand:
Model
Measure: Difficult in an old property
Reduce: Renewable energy
Reduce: Clever planting
Use plants for solar shadingGreen Eye Garden Design specialists.
Need …
… want!
Balance: World Land TrustExplicitly charge tenants for Carbon Balancing.
Model extended to all NEW tenants’ business - not just property.
Where Next?
Demand + Supply = Market
2015 – 2017
120 down
28,505 to go
How do we
Scale it Up?
By finding what
works for whom
and in what
circumstances ...
… in a purely
commercial
property context
Creating
DemandWho?
Suffolk SMEs
Why?
Carbon neutral / balanced
Great place to work (H&W)
Low cost / low risk
How?
Low Carbon Champions
Suffolk Carbon Charter
Green Building Network
Visit:
www.lowcarbonchampions.org
Building
SupplyWho?
Landlords
Developers
What?
Franchise income
Consultancy fees
Why?
Premium rent
Waiting list
Where?
Eastern England
Visit:
www.claydoncourt.co.uk
Making a
MarketWho?
Buyers & Sellers
What?
Agency site
Directory site
How?
Crowd funding
Where?
National
Visit:
www.neutralterritory.com
Is there a
Business Case for Green Building?
Yes
• Low costs
• Higher productivity
• Reduced risk
• Employee wellbeing
• Improved image
Read
Business Case for Green Building WGBC
ReferencesWeb Sites
• Business Critical www.bizcritical.org
• Claydon Court www.claydoncourt.co.uk
• Green Shoots Learning www.greenshootslearning.com
• Low Carbon Champions www.lowcarbonchampions.org
• Neutral Territory www.neutralterritory.com
• Strident Technology Group www.strident.co.uk
• Suffolk Green Buildings Network www.greensuffolk.org/sgbn/
Papers
• Parker, R (2013) Low Carbon Champions – An Alternative Review
• Parker, R (2014) 120 down. 28,505 to go. Reducing Suffolk SME carbon emissions
through Low Carbon Champions CIC.
• Parker, R (2013) Green Buildings – Who Benefits?
• World Green Building Council (2013) Business Case for Green Building
Any Questions?
Thank You.