Choosing the right Native Advertising Partner with HubShout

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Choosing the right Native Advertising Partner with HubShout

Transcript of Choosing the right Native Advertising Partner with HubShout

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July 9, 2014

Native Ad SummitJuly 9, 2014

Our Story2014

2008

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Founded in 2008 • 150+ Reseller Partners White-Labeled Digital Marketing • 48 Employees and Growing

Falls Church, VA • Rochester, NY

Choosing the Right Partner

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Our survey and eBookAgency partners wanted to incorporate native ads.

Audience benefits as well as increasing content sharing for SEO value.

We surveyed 425 internet users in the United States about their experience with native advertising.

How effective is native advertising?

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Most effective forms of native advertising

Impact on consumer relationshipwith Content being advertised

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How we are incorporating Native AdsBuzzGraphics

B G hi SEO I f hi th t t k● BuzzGraphics are SEO Infographics that take content marketing to the extreme. We combine the viral nature of trending industry news with provocative infographics that command attention.

Publishing Partnerships● Our team acts as remote correspondents for

community papers. Every article that we publish includes content discovery adsincludes content discovery ads.

Added Value● Repurposing extra display inventory into native ad

units as added value on digital marketing service.

Choosing the Right Partner