Post on 22-Nov-2014
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Stakeholders
What are stakeholders?
People or organisations with a special interest in a business.
This is normally because they are directly affected by the business and how it operates – both now and in the future.
Wildern School Stakeholders
Types of stakeholders
The government
The local community
Owners and
shareholders
Employees and
managers
Customers
Financiers
Pressure groups
Suppliers Stakeholders
Power and influence
Some stakeholders are powerful. They can influence how the business operates.
Some stakeholders have little power. The business can virtually ignore their views.
Identify the powerful
Which three have the power? An individual employee in a large firm A bank which has lent a lot of money to a
small firm A supplier of a major product, eg Microsoft A small supplier to a large supermarket An important customer of a small firm
Stakeholder interests 1
All stakeholders have different types of interests: Customers – price, quality, range of supplies,
opening hours, facilities, etc Employees – pay, working conditions,
job security Owners/shareholders – profit, share price,
dividends The local community – road building, pollution,
safety, house values, jobs
Stakeholder interests 2
Government – legal issues, environmental issues, competition
Pressure groups – interests of members and those they represent
Suppliers – price paid for their supplies, further orders
Financiers – profits, return on money invested, repayments of loans
Conflict and stakeholders
Local community against expansion of business, employees want job security
Shareholders want high dividends, managers want to use profits for investment
Suppliers want high prices for goods they supply, customers want low selling prices
Stakeholders with different interests may be in conflict, eg
Stakeholders Video Clip
Require more information….. Try this site;
http://www.teachmebusiness.co.uk/newstakeholders.html
Stakeholder summary
All stakeholders have an interest in a business. Different groups have different interests Interests may conflict Business will be most likely to respond to
the most powerful groups