Ceyhun Özata · 2019. 12. 24. · Ceyhun Özata Capital Markets Day 2019 Corporate & Residential...

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Transcript of Ceyhun Özata · 2019. 12. 24. · Ceyhun Özata Capital Markets Day 2019 Corporate & Residential...

Ceyhun Özata

Capital Markets Day 2019

Corporate & Residential Sales

53

7%13%

21%

34%

2016 2017 2018 Q3 19

Turkcell Corporate Business Accelerates

Corporate & Residential Sales Capital Markets Day 2019

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Increase InArpu

MultiplayFocus

Net Add

IoT &Digital

TransformationServices

DigitalIntegration &

ManagedServices

Cloud & Security Services

Telco Services Corporate Business Revenue Growth Rate

Digital Business Solutions

16KCOMPANY

COMPANY

COMPANY

528K

2.5MnEN

TERP

RISE

SME

SMAL

LBU

SINE

SS

Corporate Customers’ Needs in Turkey

OPTIMIZECOSTS

INCREASEREVENUES

3 MILLION COMPANIES

Corporate & Residential Sales Capital Markets Day 2019

INCREASING END TO END DIGITALIZATION OF CORPORATE CUSTOMERS

55

Corporate & Residential Sales

Addressable Market & Turkcell Positioning

Capital Markets Day 2019

Telco market figures consist of mobile and fixed voice & data figures and exclude hardware sales. Mobile figures are based on Futurebright 2018Q4 Field Research. Fixed figures are based on ICTA Report 2018Q4 and Turkcell Estimation. ICT, Hardware & Software figures are based on IDC Blackbook 2019.

TELCO BUSINESS / EXISTING BUSINESS

41%TelcoMarket Share

• Superior network perception

• Net add, increase in ARPU

• Opportunity of multiplay, new services

• High margin

• Profitable growth with integrated solutions

AddressableMarket

24Billion TRY

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DIGITAL & ICT BUSINESS / GROWTH ENGINE

5%ICTMarket Share

• Fragmented market

• Lack of strong system integrator

• Increase in demand for digitalization

HARDWARE & SOFTWARE BUSINESS /OPPORTUNISTIC APPROACH

Corporate & Residential Sales

Our Digital Transformation Journey

Capital Markets Day 2019

DIGITAL SOLUTIONPROVIDER

B e f o r e

2 0 1 5

BASIC TELECOMOPERATOR

DIGITALSOLUTIONS

DIGITALINTEGRATOR

Digital TransformationLeader of

Turkey#1 ICT Solution Provider in

3 Years2022E

VERTICALSOLUTIONS

MOBILE & FIXEDCONVERGENCE

‘’End to End Integrated ICT Solution Provider‘’57

2015 2016 2017 2018 2019

Leverage Telco Capabilities Through One-Stop Shop Vision

DC & CloudServices

SecurityServices

IoTDigital Transformation

Product & Services Advanced Analytics AI

Digital Integration & Managed Services

END TO END INTEGRATED PORTFOLIO

TURKCELL’S SUPERIOR COMPETENCIES

Trusted Turkcell Brand Strong Customer Base ICT Ready Sales Force &Nationwide Sales Channel

Strong Infrastructure

in Net Promoter Score1stof corporates prefer Turkcell90%

mobile market share67% direct sales force4,000in technologicalsolutions provider1st

Corporate & Residential Sales Capital Markets Day 2019

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Corporate & Residential Sales

Turkcell Corporate Growth Engines

Capital Markets Day 2019

CAGR

18%-20%

33%

2019E 2022E

CORPORATE BUSINESS GROWTH ACCELERATORS

BoostExistingBusiness

Increase InARPU

MultiplayFocus

Net Add

NewGrowth Engines

IoT &Digital

TransformationServices

DigitalIntegration &

ManagedServices

Cloud & Security Services

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40%