IF YOU’RE MAD AT SOMEONE….GO BUILD HIM A RESTAURANT

THE RESTAURANT INDUSTRY

SERVICE ECONOMY RELATIONSHIP ECONOMY

WE ARE WHAT WE EAT

CHANGING RETAIL BEHAVIORAND THE WAY PEOPLE EAT

CAPTURING THE EMERGING MARKETMORE AND MORE FILIPINOS ARE CHOOSING TO

THAN TO MAKE THEIR OWN MEALSDINE OUT

Php4,700

Php5,400 14% 25%

AVERAGE GROCERY SPEND HOUSEHOLDS WHOFREQUENTLY EAT OUT 2012

20122014

2014

13%16%

DECLINE

INCREASE

EVERYBODY WANTS TO GO AFTER MILLENNIALS…

BUT WHAT DOES THIS MEAN?

CHANGING, EVOLVING

TOUCHPOINTS

EVOLVING TOUCH POINTS

THE POWER OF TECHNOLOGY

What starts as

SOCIAL MEDIA

May end inCUSTOMER

MARKETING

LOYALTY

WHAT IS SEAFOOD BONDING EXTREME?

DELICIOUS FOOD ● QUALITY SEAFOOD ● TOPNOTCH SERVICE ● AMBIENCE

EXTREME SEAFOOD BONDING“SEAFOOD ISLAND promotes an Extreme Seafood Bonding experience

by sharing seafood directly from the same banana leaf-lined boodle tray –A truly unique Filipino-style celebration

Etched in our hearts, and to be carried by our blood in the generations to come.”

A SEAFOOD ISLAND NATION

37 BRANCHES STRONG

Baguio TechnohubSavemore BenguetHarbor Point, SubicMarquee Mall, PampangaNLEX Petron, MarilaoAyala Fairview TerracesSM North EDSATrinomaAraneta Center CubaoUP TechnohubSM MarikinaEastwood CitiwalkRobinsons MagnoliaMarket! Market!The Venice PiazzaSM ManilaAyala Circuit MakatiSM Mall of AsiaSM Iloilo

SM SouthmallAlabang Town Center

The District, ImusThe District, Dasmarinas

Nuvali Solenad 2Nuvali Solenad 3

SM LipaPavilion Mall Binan

Ayala Serin TagaytayAtria, Iloilo

SM City IloiloAyala Malls Cebu

Rainforest Park CebuSM Seaside City Cebu

Abreeza Mall DavaoSM Ecoland, DavaoCentrio Mall, CDO

SM City General Santos

OUR SISTER CONCEPTS

PUSHING CUISINES AND CATEGORIES

PUSHING GEOGRAPHICALLY, ESPECIALLY OUTSIDE MM

GROWTH OPPORTUNITIES ABOUND

PUSHING OPPORTUNITIES AT DIFFERENT PRICE LEVELS

Captured the heartsof the Filipinos by introducing

The Original Boodle Feasts

THE FILIPINO FOOD MOVEMENT