Case Study: Small Holder Farmer AFLASAFE Technology Adoption

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Partners. Case Study: Small Holder Farmer AFLASAFE Technology Adoption . Creating Companies | Creating Wealth | Creating Jobs March 2014. Our Challenge. Doreo. In Nigeria… We need to create 80 million jobs between 2010 and 2030. The Impact. The Impact . Doreo. 17. - PowerPoint PPT Presentation

Transcript of Case Study: Small Holder Farmer AFLASAFE Technology Adoption

Case Study: Small Holder Farmer AFLASAFE Technology Adoption Creating Companies | Creating Wealth | Creating Jobs

March 2014

CONFIDENTIAL

Partners

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Doreo

Our Challenge

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In Nigeria… We need to create 80 million jobs between 2010 and 2030

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Doreo

The Impact

The Impact

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5

The Solution – Small Holder Agriculture

40% of GDPHigh GrowthLabor IntensiveLow Skill

Nigeria's Job Creation Engine

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6

We believe… 1. Our continent is on a path to greatness, to stay the course we must

create millions of needed jobs now2. The fastest way to create these jobs is to invest in commercial and

highly scalable business that improve the profitability and livelihoods of small scale farmers

3. Such investments will create market forces that will unlock millions of jobs

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Why Aflasafe

Vaccine

Segregate the Sick

Prevent Bite

Prevent Illness

After Bite

Cure Malaria

Malaria1

2

3

4

5

Malaria – Aflatoxin Analogy

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Vaccine

Segregate the Sick

Prevent Bite

Prevent Illness

After Bite

Cure Malaria

Breed Resistance

Aflasafe

Plant Stress

GAP

Storage

Amoniation Binders

Sorting

40 years and $100’s of millions spent with no useful resistant varieties

25 Years of proven data Ease of use / Broad cast it and forget it Commercialization hurdles in Africa remain

Complicated requiring small holders to execute multiple steps from planting through storage.

Complicated by multiple environmental variables For 50 years struggle to get Small Holders to use

fertilizer correctly

Not practical for human consumption Expensive

A last resort Not a solution for staple crops as it concentrates

aflatoxin in diets of poor

Malaria Aflatoxin 1

2

3

4

5

Malaria – Aflatoxin Analogy

10

Vaccine

Segregate the Sick

Prevent Bite

Prevent Illness

After Bite

Cure Malaria

Breed Resistance

Aflasafe

Plant Stress

GAP

Storage

Amoniation Binders

Sorting

40 years and $100’s of millions spent with no useful resistant varieties

25 Years of proven data Ease of use / Broad cast it and forget it Commercialization hurdles in Africa remain

Complicated requiring small holders to execute multiple steps from planting through storage.

Complicated by multiple environmental variables For 50 years struggle to get Small Holders to use

fertilizer correctly

Not practical for human consumption Expensive

A last resort Not a solution for staple crops as it concentrates

aflatoxin in diets of poor

Malaria Aflatoxin 1

2

3

4

5

Malaria – Aflatoxin Analogy

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How to get small holders to adopt new technology?

Create an integrated private sector solution that solves three hurdles of technology adoption

1. Access to Finance

2. High Cost Per Unit, Due to Low Yields

3. Access to Premium Markets

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Low Economies of Scale

Small Holder Farmer Members

Small Holder Farmer Members

Small Holder Farmer Members

The Agricultural Franchise Model brings economies of scale to small holder farmers

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Trust

Group 1

Trust

Group 2

Trust

Group n

Services

Services

Services

To Inspire and Enable Hardworking Small Holder Farmers Reach Their Full Potential

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Purchase Aflasafe

Phase 1 Aflasafe Pilot Commercialization

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1

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3

4

5

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Profitably Producing Low Aflatoxin Maize

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Babban Gona FarmYields up to 6.9 tons per Hectare

Non Babban Gona FarmYields below 0.8 tons per Hectare

Double Farmers Incomes Stuck In Poverty

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Doreo

Increasing Incomes over $2,000 per Ha

50% De-risked receiving credit at half the interest rate of conventional micro credit

19% Discount on Inputs due to streamlined supply chains

400% Yield Increase over national average

37% Premium price for producing low aflatoxin products and streamlining supply chain

2012 2013 2014 2015 2016 2017 2018 2019 2020 150 1,800 4,500

18,000 28,500

42,750

63,000

96,000

144,000

Development PhaseRefine model in Northern Kaduna

Regional ExpansionScale model across Nigeria

Organic Growth Phase Each Trust Group recruits one new Trust Group every 2 years.

Babban Gona: Inspire and enable 1 Million Farmers produce 4 million MT of Aflasafe Maize by 2025

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Metric Tons of Aflasafe Treated Maize

Strategic Plan to Drive Sustainability Leverage Strong Regulatory Enforcement to Sustain Premium Market for Aflasafe maize

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1Year

2 3 4 5

PACA and Pull MechanismGenerate Supply of Cost Effective Low

Aflatoxin Maize

Enforce Regulatory Policy

Enable Market Forces to Drive Sustainability

Promote Health Awareness to Value

Chain Actors

Policy: Build Regulators Capacity

Policy: Develop

regulatory framework

Policy: Phased in regulatory enforcement mechanism

Market Forces

Health Awareness: Farmer Focus

Health Awareness: Industry Focus Health Awareness: End Consumer

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Contact Details

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Lagos3B Baajiki Close

Lekki Phase I

Lagos, Nigeria

London11 Mount Pleasant

London, England

SE27 9PU

Kola Masha Managing Director

kola.masha@doreopartners.com

+234-(0)-805-5000-350

www.doreopartners.com

Doreo