Post on 18-Jan-2016
description
Introduction to the Newly Revised Strong Interest Inventory® Tool
For Career Assessment
Strong Theory
What people do is a reflection of their interests
People of similar interests will be satisfied in those occupations given their values, knowledge, and abilities are also the same
The Strong measures interests, not abilities
Accountants
21 years old Satisfied in their work 3 years in occupation Typical work tasks
Note: Average for norm groups – 35 years
The Hexagon of General Occupational Themes (GOTs)
Investigative
Enterprising Social
ArtisticConventional
Realistic
Career Counselor - SEA Career Director - EAS “Mature” Director - AES Education Consultant - EAS
Catherine’s Codes
Strong Profile, page 2
GOT: Realistic
Investigative
Enterprising Social
ArtisticConventional
RealisticRealistic
Realistic: The Doers
Likes to work with their hands, tools, machinery, computer networks
Rugged, practical, physically strong Enjoy fixing, building, repairing, working
outdoors Described as practical, persistent,
adventurous, sensible, self-reliant Motivated to use hands-on skills to
produce tangible results
RealisticWork Environments
Manufacturing or industrial firms with tangible products
Construction, mining and energy industries Transportation fields (air, trucking, local transit,
etc.) The outdoors; small, rural communities Situations calling for minimal interaction with
others Situations permitting casual dress Organizations structured with clearly drawn lines
of authority (armed forces, law enforcement, etc.)
Realistic Job Titles
Forester Law Enforcement
Officer Carpenter Engineer Veterinarian Computer & IS
Manager Radiologic
Technologist
Realistic Theme
What kind of car do they drive? Chevy Truck, 4-wheel drive SUV, Jeep What do they spend their money on? Plants for garden, home repairs, sporting equipment, boats,
campers, power tools, GPS, guns What would be there ideal vacation? Camping, attend sporting event, fishing, golf school,
outward bound, hiking Appalachian Trail What motivates them? Hands-on, tangible results What do they read? Sailing/boating magazines, western and adventure novels,
garden and home repair booklets, fantasy football league magazines, ESPN magazine, Sports Illustrated
GOT: Investigative
InvestigativeInvestigative
Enterprising Social
ArtisticConventional
Realistic
Investigative: The Thinkers Likes to gather information, uncover
new facts/theories, and interpret data Potentially competent in science, math,
analysis, writing and problem solving Described as curious, independent,
reserved, rational, non-conforming Motivated to probe questions of
intellectual curiosity
Investigative –Work Environments
Unstructured organizations that allow freedom in work styles
Research and design laboratories and firms
Universities and colleges Medical facilities Computer-related industries Scientific foundations and think tanks
Investigative Job Titles
Chemist Software Developer R&D Manager Veterinarian University Professor Respiratory
Therapist Physician Science Teacher
Investigative Theme What kind of car do they drive? Volvo, “Hybrid” What do they spend their money on? Computer, books, telescopes, electronic
equipment, puzzles What would be their ideal vacation? Archeological dig, space camp, science museum,
African safari, Smithsonian, scuba diving, visit ruins
What motivates them? Curiosity, learning, knowledge What do they read? Scientific journals, real-life crime novels, mystery
novels, Consumer Reports, science fiction novels, biographies
GOT: Artistic
Investigative
Enterprising Social
ArtisticArtisticConventional
Realistic
Artistic: The Creators
Likes art, music, drama, etc. Express their interests in leisure as well
as vocational activities Enjoy writing, creating art, appreciating
art, acting/performing Described as impulsive, non-conforming &
independent Motivated to express themselves through their work
Artistic -Work Environments
Unstructured, flexible organizations that allow self-expression
Artistic studios (preferably their own) Theaters and concert halls Institutions that teach artistic skills
(universities, music & dance schools, art institutes, etc.)
Museums, libraries, galleries Advertising, public relations, graphic
design and interior-design firms
Artistic Job Titles
Artist Architect Librarian Attorney Urban & Regional
Planner Broadcast
Journalist Medical Illustrator Public Relations
Director Musician
Artistic Theme What kind of car do they drive? Volkswagen Bug, PT Cruiser, Cargo Van What do they spend their money on? Art supplies, art collection, music CD’s, books,
musical instruments, colorful things, wine tasting, opera
What would be their ideal vacation? NYC to see Broadway shows, Venice to see art,
art/acting/dance workshop, visit museums/galleries What motivates them? Self- expression What do they read? Pulitzer prize novels, artistic technique books,
historical novels about artists or artistic places, book reviews, Rolling Stone magazine
GOT: Social
Investigative
Enterprising SocialSocial
ArtisticConventional
Realistic
Social: The Helpers
Likes to work with people, often in groups Enjoy helping, nurturing, and teaching,
especially young people Solve problems through discussions of
feelings and interactions with others May enjoy working with people through
leading, directing and persuading. Described as humanistic, idealistic,
cooperative Motivated to help and empower
Social – Work Environments
Social service agencies Schools Religious organizations Human resources
departments Medical service and
healthcare facilities Mental health clinics
Social Job Titles
Parks & Recreation Manager
Social Worker Athletic Trainer School Counselor School Administrator Registered Nurse Elementary School
Teacher Dietitian Community Service
Director
Social Theme What kind of car do they drive? Mini-van, SUV, school bus, Suburban What do they spend their money on? Big Screen TV, Social Events, Charity, Pool Table,Bar What would be their ideal vacation? Habitat for Humanity, Cruise with their friends/family,
family reunion, beach house vacation, Disneyland What motivates them? Helping others What do they read? Oprah magazine, People magazine, Nora Roberts
novels, Living section of newspaper
GOT: Enterprising
Investigative
EnterprisingEnterprising Social
ArtisticConventional
Realistic
Enterprising:The Persuaders
Enjoy working with other people and leading them toward organizational goals and/or economic success
Likes to lead groups, give speeches, manage people and projects, persuade
Seeks positions of leadership, power, status Described as persuasive, adventuresome,
competitive, energetic, sociable, optimistic Motivated to persuade others of the merits
of an idea or product
Enterprising – Work Environments
Industrial and manufacturing firms Government and political organizations Seats of power and finance (large
corporations, brokerage firms, executive offices, etc.)
Retail and wholesale firms Fund-raising organizations Independently owned businesses
Enterprising Job Titles
Investments Manager Restaurant Manager Realtor Operations Manager Buyer Marketing Manager Human Resources
Manager Chef Elected Public Official
Enterprising Theme What kind of car do they drive? Lexus, Porsche, BMW, Cadillac, Lincoln, high-end SUV What do they spend their money on? Sporting event tickets, nice cars, country club
memberships, latest electronic equipment What is their ideal vacation? Luxury cruise, spa retreat, African safari, week of golf,
week in the the Hamptons or Cape Cod, skiing in Lake Tahoe, anywhere they can network
What motivates them? Persuading others What do they read? Wall Street Journal, New York Times, Town and Country
magazine, Travel and Leisure magazine, Fortune, Donald Trumps biography, Steven Covey books
GOT: Conventional
Investigative
Enterprising Social
ArtisticConventionalConventional
Realistic
Conventional:The Organizers
Likes activities requiring attention to detail, organization, accuracy and data systems
Enjoys mathematics and data management activities
Described as practical, organized, systematic, accurate, conscientious
Motivated to organize information and bring order to data and things
Conventional – Work Environments
Large corporations Business offices Financial institutions (banks, credit
companies, etc.) Accounting firms Quality control and inspection departments Structured organizations with well-ordered
chains of command
Conventional Job Titles
Banker Computer Systems
Analyst Paralegal Actuary Financial Analyst Accountant Nursing Home
Administrator Food Services Manager Business Education
Teacher
Conventional Theme What kind of car do they drive? Buick Oldsmobile, Honda Accord, Saturn, fuel efficient What do they spend their money on? File cabinets/shelves, home improvement projects, hobby
collections (stamps, antiques), games, investment clubs, PDA’s, OfficeMax
What would be their ideal vacation? Habitat for Humanity, site-seeing in historical city, knitting
workshop, pre-programmed tour, same beach house every year, volunteer at food bank
What motivates them? Organizing and bringing order to data/things What do they read? Real Simple magazine, Martha Stewart magazine, family
themed books, “beach” novels, how-to & hobby books, investment magazines, Consumer Reports
The Hexagon of General Occupational Themes
InvestigativeInvestigative
EnterprisingEnterprising SocialSocial
ArtisticArtisticConventionalConventional
RealisticRealistic
Strong Profile, page 9
General to Specific
General Occupational Themes The state in which you live
Basic Interest Scales Your city or town
Occupational Scales Your specific street address
Personal Style Scales The way you decorate your home
Interpretive Comments
Very high - More interest than almost all women/men
High - More interest than most women/men
Moderate - About as much interest as most women/men
Little - Less interest than most women/men
Very little - Less interest than almost all women/men
General Occupational Themes
Look over all 6 Theme descriptors on the Strong Profile, p. 2
Underline any that seem like a good fit for you.
Cross out any that don’t appeal to you. Confirm your top 3 theme codes in order of
preference. Share with partner how your theme code is
reflected in your current occupation.
Basic Interest Scale Questions
How will your high and very high Basic Interest Scales be satisfied in the career you are considering?
How will your top 5 Basic Scales be incorporated into either your career or personal life?
How could your life be enriched by incorporating more of your top 5 Basic Interest Scales into your work, leisure, school and family?
Meaning of Occupational Scores
20 Likes and dislikes are mostly opposite of satisfied workers in that occupation; not a good match
20-29 Likes and dislikes are somewhat opposite of those of satisfied workers in that occupation; may not be good match
30-39 Shares some likes and some dislikes of satisfied workers in that
occupation; may or may not be good match 49 Shares most of the likes and dislikes of
satisfied workers in the occupation; may be a very good match
New Occupational Samples
Administrative Assistant Chiropractor College Instructor Computer & IS Manager Computer Scientist Computer Systems Analyst Editor Engineering Technician ESL Instructor Financial Analyst Financial Manager Firefighter
Geographer Network Administrator Operations Manager Production Worker Recreation Therapist Rehabilitation Counselor Retail Sales Representative Sales Manager Technical Sales
Representative Technical Support Specialist Top Executive Urban & Regional Planner