Cannes Lions Winning Campaigns - Radio

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Winning Campaigns in Radio section of Cannes Lions International Festial of Creativity 2011

Transcript of Cannes Lions Winning Campaigns - Radio

RADIO

Grand Prix

Click to listen

Brand: Mercedes-BenzAgency: BBDO, Johannesburg

Industry: Automotive & ServicesMedia: Radio

Executive Creative Director: Rob McLennanCreative Director: Jenny Glover, BrentSinger

Grand Prix RadioBUD

Click for full credits Click for all Cannes Lions winners

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http://www.welovead.com/en/works/details/9d8Cjnwy

Click to listen

Brand: Mercedes-BenzAgency: BBDO, Johannesburg

Industry: Automotive & ServicesMedia: Radio

Executive Creative Director: Rob McLennanCreative Director: Jenny Glover, BrentSinger

Grand Prix RadioLove

Click for full credits Click for all Cannes Lions winners

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http://www.welovead.com/en/works/details/b9cCjnwz

Click to listen

Brand: Mercedes-BenzAgency: BBDO, Johannesburg

Industry: Automotive & ServicesMedia: Radio

Executive Creative Director: Rob McLennanCreative Director: Jenny Glover, BrentSinger

Grand Prix RadioToby

Click for full credits Click for all Cannes Lions winners

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Gold

Click to listen

Brand: Mercedes-BenzAgency: BBDO, Johannesburg

Industry: Automotive & ServicesMedia: Radio

Executive Creative Director: Rob McLennanCreative Director: Jenny Glover, BrentSinger

Gold RadioBUD

Click for full credits Click for all Cannes Lions winners

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Click to listen

Brand: Mercedes-BenzAgency: BBDO, Johannesburg

Industry: Automotive & ServicesMedia: Radio

Executive Creative Director: Rob McLennanCreative Director: Jenny Glover, BrentSinger

Gold RadioLove

Click for full credits Click for all Cannes Lions winners

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Click to listen

Brand: Mercedes-BenzAgency: BBDO, Johannesburg

Industry: Automotive & ServicesMedia: Radio

Executive Creative Director: Rob McLennanCreative Director: Jenny Glover, BrentSinger

Gold RadioToby

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Agency: Y&R, Bangkok

Industry: Non-alcoholic drinksMedia: Radio

Chief Creative Officer: Marcus, IanReichenthal, Trong Tantivejakul, ScottVitrone

Gold RadioKiller Bees

Click for full credits Click for all Cannes Lions winners

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Brand: GaldermaAgency: BBDO, Johannesburg

Industry: PharmaceuticalMedia: Radio

Executive Creative Director: Rob McLennanCreative Director: Jenny Glover, BrentSinger

Gold RadioBrad

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Brand: GaldermaAgency: BBDO, Johannesburg

Industry: PharmaceuticalMedia: Radio

Executive Creative Director: Rob McLennanCreative Director: Jenny Glover, BrentSinger

Gold RadioGlenda

Click for full credits Click for all Cannes Lions winners

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Agency: Lowe, Singapore

Industry: Retail & DistributionMedia: Radio

Chief Creative Officer: ClintonManson, Dominic StallardCreative Director: Steve StrawDirector: Steve Straw

Gold RadioAwesome Light

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Brand: IKEAAgency: Three Drunk Monkeys, Sydney, NSW

Industry: House, Garden & PetsMedia: Radio

Executive Creative Director: JustinDrape, Scott NowellCreative Director: Leslie AliDirector: Ralph van Dijk

Gold RadioHolidays

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Brand: Cine las AméricasAgency: LatinWorks, Austin, TX

Industry: Culture, Recreation & SportMedia: Radio

Chief Creative Officer: Sergio AlcocerCreative Director: Diego Castillo, CiroSarmiento

Gold RadioCameron

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Brand: Cine las AméricasAgency: LatinWorks, Austin, TX

Industry: Culture, Recreation & SportMedia: Radio

Chief Creative Officer: Sergio AlcocerCreative Director: Diego Castillo, CiroSarmiento

Gold RadioMerkel

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Brand: Cine las AméricasAgency: LatinWorks, Austin, TX

Industry: Culture, Recreation & SportMedia: Radio

Chief Creative Officer: Sergio AlcocerCreative Director: Diego Castillo, CiroSarmiento

Gold RadioObama

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Brand: Modern Music SchoolAgency: Grabarz & Partner, Hamburg

Industry: EducationMedia: Radio

Executive Creative Director: Ralf HeuelCreative Director: Ralf HeuelDirector: Torsten Hennings, Ralf Heuel

Gold RadioHiking

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Brand: Modern Music SchoolAgency: Grabarz & Partner, Hamburg

Industry: EducationMedia: Radio

Executive Creative Director: Ralf HeuelCreative Director: Ralf HeuelDirector: Torsten Hennings, Ralf Heuel

Gold RadioBreak Up

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Brand: Modern Music SchoolAgency: Grabarz & Partner, Hamburg

Industry: EducationMedia: Radio

Executive Creative Director: Ralf HeuelCreative Director: Ralf HeuelDirector: Torsten Hennings, Ralf Heuel

Gold RadioChristmas Tree

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Brand: Armed Forces of ColombiaAgency: DDB, Bogotá

Industry: Corporate self-promoMedia: Radio

Chief Creative Officer: RodrigoBolivar, Rodrigo DávilaCreative Director: Alfonso Díaz, Juan CarlosEspitia, Juan Carlos PalmaDirector: Carlos Portela

Gold RadioThe Code

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Brand: TideAgency: Leo Burnett, Dubai

Industry: House, Garden & PetsMedia: RadioPublished: Nov., 2010

Executive Creative Director: MalekGhorayebCreative Director: Munah Zahr

Silver RadioBear

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Brand: TideAgency: Leo Burnett, Dubai

Industry: House, Garden & PetsMedia: RadioPublished: Nov., 2010

Executive Creative Director: MalekGhorayebCreative Director: Munah Zahr

Silver RadioBear

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Brand: GaldermaAgency: BBDO, Johannesburg

Industry: PharmaceuticalMedia: Radio

Executive Creative Director: Rob McLennanCreative Director: Jenny Glover, BrentSinger

Silver RadioBrad

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Brand: Modern Music SchoolAgency: Grabarz & Partner, Hamburg

Industry: EducationMedia: Radio

Executive Creative Director: Ralf HeuelCreative Director: Ralf HeuelDirector: Torsten Hennings, Ralf Heuel

Silver RadioHiking

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Brand: Modern Music SchoolAgency: Grabarz & Partner, Hamburg

Industry: EducationMedia: Radio

Executive Creative Director: Ralf HeuelCreative Director: Ralf HeuelDirector: Torsten Hennings, Ralf Heuel

Silver RadioChristmas Tree

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Agency: Grey, Sydney, NSW

Industry: Alcoholic drinksMedia: Radio

Creative Director: Jay Furby

Silver RadioRear Entry

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Agency: Grey, Sydney, NSW

Industry: Alcoholic drinksMedia: Radio

Creative Director: Jay Furby

Silver RadioRear Entry

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Agency: Grey, Sydney, NSW

Industry: Alcoholic drinksMedia: Radio

Creative Director: Jay Furby

Silver RadioFridge

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Agency: Grey, Sydney, NSW

Industry: Alcoholic drinksMedia: Radio

Creative Director: Jay Furby

Silver RadioFridge

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Brand: Mai TanAgency: Y&R, Bangkok

Industry: Non-alcoholic drinksMedia: Radio

Executive Creative Director: MarcusRebeschini, Ian Reichenthal, TrongTantivejakul

Silver RadioBully

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Brand: Procter & Gamble (P&G)Agency: Publicis, New York City, NY

Industry: House, Garden & PetsMedia: Radio

Chief Creative Officer: Rob FeakinsExecutive Creative Director: David CorrCreative Director: Shawn Gauthier, DaveHermanasDirector: Joe Barone

Silver RadioOath of Office

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Brand: GaldermaAgency: BBDO, Johannesburg

Industry: PharmaceuticalMedia: Radio

Executive Creative Director: Rob McLennanCreative Director: Jenny Glover, BrentSinger

Silver RadioGAV

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Brand: Samroc Paint & HardwareAgency: Lowe, Singapore

Industry: Retail & DistributionMedia: Radio

Chief Creative Officer: ClintonManson, Dominic StallardCreative Director: Steve StrawDirector: Steve Straw

Silver RadioSlap

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Brand: Samroc Paint & HardwareAgency: Lowe, Singapore

Industry: Retail & DistributionMedia: Radio

Chief Creative Officer: ClintonManson, Dominic StallardCreative Director: Steve StrawDirector: Steve Straw

Silver RadioBust Up

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Brand: Samroc Paint & HardwareAgency: Lowe, Singapore

Industry: Retail & DistributionMedia: Radio

Chief Creative Officer: ClintonManson, Dominic StallardCreative Director: Steve StrawDirector: Steve Straw

Silver RadioChainsaw

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Brand: Samroc Paint & HardwareAgency: Lowe, Singapore

Industry: Retail & DistributionMedia: Radio

Chief Creative Officer: ClintonManson, Dominic StallardCreative Director: Steve StrawDirector: Steve Straw

Silver RadioLook at Me Dad!

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Brand: Independent NewspapersAgency: Lowe, Cape Town

Industry: Media & PublishingMedia: Radio

Executive Creative Director: Kirk GainsfordCreative Director: Alistair Morgan

Silver RadioFemale Voiceover

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Brand: Beate UhseAgency: Kempertrautmann, Hamburg

Industry: Media & PublishingMedia: Radio

Silver RadioPrince

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Brand: Beate UhseAgency: Kempertrautmann, Hamburg

Industry: Media & PublishingMedia: Radio

Silver RadioFairy

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Brand: Amnesty InternationalAgency: JWT, Santiago

Industry: Public interest & Non-profitMedia: Radio

Executive Creative Director: Leo FarfánCreative Director: Fernando AljaroDirector: Caco Lyon

Silver RadioDemocracy

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Brand: TELETÓNAgency: JWT, Bogotá

Industry: Public interest & Non-profitMedia: Radio

Executive Creative Director: Rodrigo TorresCreative Director: Jaime PereaCopywriter: Jaime PereaArt Director: NIcolás AcostaDirector: Ricardo Buitrago, Alex Sánchez

Silver RadioDocumentary

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Brand: Nelson Mandela FoundationAgency: Grey, Johannesburg

Industry: Public interest & Non-profitMedia: Radio

Executive Creative Director: Cath IrelandDirector: Wynand Prinsloo

Silver RadioNelson Mandela

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Brand: Nelson Mandela FoundationAgency: Grey, Johannesburg

Industry: Public interest & Non-profitMedia: Radio

Executive Creative Director: Cath IrelandDirector: Wynand Prinsloo

Silver RadioMartin Luther King

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Brand: Nelson Mandela FoundationAgency: Grey, Johannesburg

Industry: Public interest & Non-profitMedia: Radio

Executive Creative Director: Cath IrelandDirector: Wynand Prinsloo

Silver RadioOliver Tambo

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Brand: Nelson Mandela FoundationAgency: Grey, Johannesburg

Industry: Public interest & Non-profitMedia: Radio

Executive Creative Director: Cath IrelandDirector: Wynand Prinsloo

Silver RadioAlbertina Sisulu

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Agency: Grey, Sydney, NSW

Industry: Alcoholic drinksMedia: Radio

Creative Director: Jay Furby

Silver RadioDude

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Brand: Craftsman ToolsAgency: Y&R, Chicago, IL

Industry: House, Garden & PetsMedia: Radio

Chief Creative Officer: Bob WinterCreative Director: Jon Eckman, PamMufson, Jeremy Smallwood

Bronze RadioBridge

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Brand: DovreAgency: Futatsu Industries, Oslo

Industry: House, Garden & PetsMedia: Radio

Creative Director: Aris TheophilakisDirector: Espen Nordahl

Bronze RadioSister-In-Law

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Brand: LGAgency: Y&R, Berlin

Industry: Electronics & Audio-VisualMedia: Radio

Chief Creative Officer: Jan LeubeCreative Director: Esben Ehrenreich, MarkusRieser

Bronze RadioBank

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Brand: MotorolaAgency: Ogilvy, São Paulo

Industry: Electronics & Audio-VisualMedia: Radio

Chief Creative Officer: Anselmo RamosCreative Director: Cassiano Saldanha, FredSaldanhaDirector: Kito Siqueira

Bronze RadioDragostea

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Brand: Mirc ElectronicsAgency: McCann Erickson, Mumbai

Industry: Electronics & Audio-VisualMedia: Radio

Chief Creative Officer: Prasoon JoshiExecutive Creative Director: Prasoon JoshiCreative Director: Akshay Kapnadak, RahulMathew, O.R. Radhakrishnan

Bronze RadioTerminator

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Agency: McCann Erickson, Mumbai

Industry: Electronics & Audio-VisualMedia: Radio

Chief Creative Officer: Prasoon JoshiExecutive Creative Director: Prasoon JoshiCreative Director: Akshay Kapnadak, RahulMathew, O.R. Radhakrishnan

Bronze RadioA Few Good Men

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Brand: MahajakAgency: Ogilvy, Bangkok

Industry: Electronics & Audio-VisualMedia: Radio

Executive Creative Director: WisitLumsiricharoenchoke, NopadolSrikieatikajohn

Bronze RadioSFX

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Brand: ScopeAgency: Publicis, New York City, NY

Industry: House, Garden & PetsMedia: Radio

Chief Creative Officer: Rob FeakinsExecutive Creative Director: David CorrCreative Director: Shawn Gauthier, DaveHermanasDirector: Joe Barone

Bronze RadioWaitress

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Brand: Reckitt BenckiserAgency: Eardrum, Sydney, NSW

Industry: PharmaceuticalMedia: Radio

Executive Creative Director: Ralph van DijkDirector: Ralph van Dijk

Bronze RadioCold Callers

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Brand: SubaruAgency: DDB, Toronto, ON

Industry: Automotive & ServicesMedia: Radio

Executive Creative Director: Andrew SimonCreative Director: David Ross, AndrewSimon, Paul WallaceDirector: Terry O'Reilly

Bronze RadioCondition

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Brand: McDonald'sAgency: DDB, Johannesburg

Industry: Catering industryMedia: Radio

Executive Creative Director: Grant JacobsenCreative Director: Phil Mailer

Bronze RadioBilly

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Brand: McDonald'sAgency: DDB, Johannesburg

Industry: Catering industryMedia: Radio

Executive Creative Director: Grant JacobsenCreative Director: Phil Mailer

Bronze RadioTheodore

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Brand: McDonald'sAgency: DDB, Johannesburg

Industry: Catering industryMedia: Radio

Executive Creative Director: Grant JacobsenCreative Director: Phil Mailer

Bronze RadioTiffany

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Brand: SnickersAgency: BBDO, Cape Town

Industry: Confectionery & SnacksMedia: Radio

Chief Creative Officer: Mike SchalitExecutive Creative Director: Ivan Johnson

Bronze RadioWould You Rather...

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Brand: Hotels.comAgency: McCann Erickson, Madrid

Industry: Internet sites & ServicesMedia: Radio

Chief Creative Officer: Leandro RaposoExecutive Creative Director: PabloColonnese, Mónica MoroCreative Director: Mónica Moro

Bronze RadioValentin Pizarro

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Brand: Hotels.comAgency: McCann Erickson, Madrid

Industry: Internet sites & ServicesMedia: Radio

Chief Creative Officer: Leandro RaposoExecutive Creative Director: PabloColonnese, Mónica MoroCreative Director: Mónica Moro

Bronze RadioVicente Loureiro

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Brand: Hotels.comAgency: McCann Erickson, Madrid

Industry: Internet sites & ServicesMedia: Radio

Chief Creative Officer: Leandro RaposoExecutive Creative Director: PabloColonnese, Mónica MoroCreative Director: Mónica Moro

Bronze RadioMaria Carmen Gomez

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Brand: The EconomistAgency: Ogilvy, Singapore

Industry: Media & PublishingMedia: Radio

Chief Creative Officer: Steve BackExecutive Creative Director: RichardCopping, Jagdish Ramakrishnan

Bronze RadioFood Crisis

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Brand: The EconomistAgency: Ogilvy, Singapore

Industry: Media & PublishingMedia: Radio

Chief Creative Officer: Steve BackExecutive Creative Director: RichardCopping, Jagdish Ramakrishnan

Bronze RadioFood Crisis

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Brand: The EconomistAgency: Ogilvy, Singapore

Industry: Media & PublishingMedia: Radio

Chief Creative Officer: Steve BackExecutive Creative Director: RichardCopping, Jagdish Ramakrishnan

Bronze RadioInequality

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Brand: The EconomistAgency: Ogilvy, Singapore

Industry: Media & PublishingMedia: Radio

Chief Creative Officer: Steve BackExecutive Creative Director: RichardCopping, Jagdish Ramakrishnan

Bronze RadioInequality

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Brand: The EconomistAgency: Ogilvy, Singapore

Industry: Media & PublishingMedia: Radio

Chief Creative Officer: Steve BackExecutive Creative Director: RichardCopping, Jagdish Ramakrishnan

Bronze RadioSomali Pirates

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Brand: The EconomistAgency: Ogilvy, Singapore

Industry: Media & PublishingMedia: Radio

Chief Creative Officer: Steve BackExecutive Creative Director: RichardCopping, Jagdish Ramakrishnan

Bronze RadioSomali Pirates

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Brand: VRTAgency: Famous, Brussels

Industry: Media & PublishingMedia: Radio

Creative Director: Tim Driesen, ChristopheGhewy, Joeri van den Broeck

Bronze RadioAdultery

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Brand: 91 FMAgency: JWT, São Paulo

Industry: Media & PublishingMedia: Radio

Chief Creative Officer: MarioD'Andrea, Fábio MiragliaDirector: Ricardo Fleury, Teco Fuchs

Bronze RadioBrian Johnson

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Brand: FedExAgency: BBDO, New York City, NY

Industry: Professional & Public servicesMedia: Radio

Chief Creative Officer: David LubarsExecutive Creative Director: GregHahn, Mike SmithCreative Director: Scott Kaplan, TomKraemerDirector: Joe Barone

Bronze RadioEpiphany

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Brand: Special OlympicsAgency: Grey, Toronto, ON

Industry: Culture, Recreation & SportMedia: Radio

Executive Creative Director: Carl JonesCreative Director: Shane Ogilvie, GeraldSchoenhoffDirector: Steve Gardiner

Bronze RadioChuck

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Brand: frank.netAgency: FoxP2, Cape Town

Industry: Media & PublishingMedia: Radio

Executive Creative Director: JustinGomes, Andrew WhitehouseCreative Director: Justin Gomes, AndrewWhitehouse

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Brand: frank.netAgency: FoxP2, Cape Town

Industry: Media & PublishingMedia: Radio

Executive Creative Director: JustinGomes, Andrew WhitehouseCreative Director: Justin Gomes, AndrewWhitehouse

Bronze Radio2012

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Brand: frank.netAgency: FoxP2, Cape Town

Industry: Media & PublishingMedia: Radio

Executive Creative Director: JustinGomes, Andrew WhitehouseCreative Director: Justin Gomes, AndrewWhitehouse

Bronze RadioMall

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Brand: Fly FMAgency: Bates, Kuala Lumpur

Industry: Media & PublishingMedia: Radio

Executive Creative Director: Ajay BakhshiCreative Director: Roni Johann

Bronze RadioRewind

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Brand: Dutch Fund For VictimsAgency: Publicis, Amsterdam

Industry: Public interest & Non-profitMedia: Radio

Creative Director: Marcel Hartog, Jeroenvan Zwam

Bronze RadioRape

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Brand: Ronald McDonald BarnfondAgency: DDB, Stockholm

Industry: Public interest & Non-profitMedia: Radio

Executive Creative Director: AndreasDahlqvistDirector: Sara Haag

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Brand: NoahAgency: Jung von Matt, Hamburg

Industry: Public interest & Non-profitMedia: Radio

Chief Creative Officer: Fabian FreseDirector: Florian Panier

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Brand: Coca-ColaAgency: JWT, São Paulo

Industry: Non-alcoholic drinksMedia: Radio

Chief Creative Officer: Mario D'AndreaCreative Director: Mario D'Andrea, RobertoFernandezDirector: Dudu Marote

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