BUSINESS PLAN

Presented by:Alissa Bryden

Monique CharboneauKristine DewarReilley Dutchak

What to do…

• Seasonal company operating from June – Sept. (weather permitting)

• Movable location set in beautiful Rotary Park

• Safety focused

Kayak Rental Canoe Rental

5 can o e s

Who is Behind It

•university business student•minimum second year of program completed

•university students•experience/certification/ability preference

4 Month Operating Season

Target Market

Tourists

•8.7 million visitors to Saskatchewan every year•2/10 tourists are incline to participate in kayak and canoe tourism (Canadian Tourism Commission)

Residents of Saskatoon

•Approx. 182,000 people living in Saskatoon age 18-54•Estimated 30,000 potential local customers

Competition

- Eb’s Source for Adventure

- Saskatoon Canoe Club

- At The River

Why us?

• Located at river• Reduced time commitment

(rent by the ½ hour)• No wait to “join club”Convenience

Business value → $200,000 @ 18% Required return on equity

Business Valuation

$40,000

20% Equity Investment

Investment Return Projections

$40,000

20% Equit

y Investment

0% 18% 47% 63% 100%IRR

CAPACITY62.4%55.9% 67% 80% 94.5%

2011 2012 2013 2014 2015

$0 $20,000 $30,000 $40,000 $50,000Dividend payments

Why Should You Invest?

•Big ReturnSmall investment

•Provider of casual access to use of river

First-mover

QUESTIONS?

Presented by:Alissa Bryden

Monique CharboneauKristine DewarReilley Dutchak