Bronto Marketing Platform & eCommerce System Integrations - By Chris Geiss

Post on 01-Nov-2014

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Bronto Marketing Platform & eCommerce System Integrations By: Chris Geiss, Bronto Manager of Engineering Services We'll take a look at two integral parts of the Commerce Marketing Cloud: the Bronto Marketing Platform (BMP) and Bronto Apps. We’ll also explore the AppCentre, a library of embedded apps that are provided by leading e-commerce personalisation and analytics providers, which are well integrated and easily accessible within the BMP. We’ll also discuss the many options available to commerce marketers interested in integrating with Bronto, with or without the API.

Transcript of Bronto Marketing Platform & eCommerce System Integrations - By Chris Geiss

Do More With Less

BMP

Cart Recovery

Reachable Abandoned Baskets

Reachable Abandoned Revenue

Recovered RevenueRecovered Orders

{dynamic_code} {cart_loop} <tr> <td> <a href=“%%$cart.item.producturl%%"> <img src=“%%$cart.item.imageurl%%”/> </a> </td> </tr> {/cart_loop} {/dynamic_code}

{dynamic_code} {cart_loop} <tr> <td> <a href=“%%$cart.item.producturl%%"> <img src=“%%$cart.item.imageurl%%”/> </a> </td> </tr> {/cart_loop} {/dynamic_code}

{dynamic_code} {cart_loop} <tr> <td> <a href=“%%$cart.item.producturl%%"> <img src=“%%$cart.item.imageurl%%”/> </a> </td> </tr> {/cart_loop} {/dynamic_code}

2,810 $412,266

$13,15081

Reachable Abandoned Baskets Reachable Abandoned Revenue

Recovered Orders Recovered Revenue

“Turning this on basically prints money — there’s no reason you shouldn’t be using it.”

!Roy Steves, Chief Marketing Officer, Pool Supply World

Pop-up Manager

Coupon Manager

Toolbox

Integrations

Newsletter Opt-In Contact Import

Transactional EmailsOrder Import

Product Recommendations

Post-Purchase Emails

Integration Configuration App

App Synergy

chris.geiss@bronto.com