Post on 24-Dec-2015
description
Breaking Rules and
Being Successful
A Business Model A Business Model That WorksThat Works
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CHAPTER 1 Grow 10-Fold….…………….….…………... 3
CHAPTER 2 Avoid Top-Level Tinkering….…………... 6 CHAPTER 3 From House Call to Wakeup Call……... 9 CHAPTER 4 A Different Kind of Consultant….……… 12 CHAPTER 5 Targeted Growth ….………………….….… 15
TABLE OF CONTENTS
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If you don’t build your DREAM, someone will hire you to help
build theirs!
-Tony Gaskins
CHAPTER 1:Grow 10-Fold
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Most people would think that working for an entrepreneurial or visionary CEO would be a dream job. Who wouldn’t want to work for an executive that gets excited about new ideas and supports them? According to Forbes, they lack the resources needed to try multiple ideas at once. Instead, let’s look at the example set by an up and coming skin care company where the revenue has grown 10-fold since 2010.
First, we should talk about those high paid cheer leaders who come up with one “fantastic” idea after another and never seem to get anywhere with any of them. That exciting CEO is going to become a bear when all of his fantastic ideas flop at the end of the quarter. There you sit, being chastised and thinking, “If he would stick with one thing for a second, it just might work!”
The story of Rodan + Fields can quickly show you how to balance new strategies with those that are “tried and true.”
Grow Your Wealth 10
FoldWhy You Shouldn’t Work for a
CEO
Breaking Rules and Being Successful
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Honestly, how often has a quick fix actually been a fix? Come on, be real – it is most often an inevitable failure and everyone is upset because their hard work and time is wasted.
When Rodan + Fields saw uneven growth across the nation, they began to question this trend. The doctors had long established their mission of ”changing skin and changing lives.” The direct-selling business model has allowed thousands of independent, and first time, businesspeople to change their lives selling skin care products. These consultants loved the products and were able to supplement or even replace their household income. There we have it; delivering value, not taking shortcuts!
Breaking Rules and Being Successful
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“It is about delivering value by changing lives – not about taking shortcuts to quick, but unsustainable profits.”
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This should be a quick snippet to introduce your chapter, or even an interesting quote.
CHAPTER 2:Avoid Top-Level Tinkering
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Effective Business StrategyThere are some direct selling companies that are also known as “MLM” – or multi-level marketing – that seek only high performance consultants.
These companies do not seek salespeople who truly believe in the products and the changes these products can make in someone’s life. They only want recruitment of more salespeople. These people care only about their own income rather than the products and will end up seeking greener grass. Once again, success in Rodan + Fields comes from the value of products.
Breaking Rules and Becoming Successful
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Rodan + Fields has found a way to spur sales without sacrificing their values! They found a novel approach to assisting low performers through behavioral training.
Rodan + Fields mastermind, Lori Busch, took the time to identify high performers who were first time consultants excelling on their own. They investigated and captured the methods being used to foster the success of these first time entrepreneurs.
Breaking Rules and Becoming Successful
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Some people dream of SUCCESS while others wake up and work hard at it!
CHAPTER 3:From House Call to Wakeup Call
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When Rodan + Fields launched their skin care lines, they did so in high dollar department stores. The numbers were high and stores were thrilled. Unfortunately, the doctors were not seeing the products becoming as wide-spread as they intended.
In 2006, they considered direct sales and gave it a trial run with a ”House Call” event in a Southern California home. When local TV stations got wind of it their phone lines lit up with individuals wanting to know how they could get involved. As a result, in 2008, Rodan + Fields became the first prestigious skincare brand to exit retail for direct sales!
Why Not You? Why Not Now?
Breaking Rules and Becoming Successful
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WHY NOT YOU???:WHY NOT YOU???:
NO Inventory!
Created by the same doctors who created ProActiv.
Set your own hours, be your own BOSS.
Costs as little as $395 and no more than $1000 to start your own business.
Work WHEN you want and WHERE you want!
NO PARTIES required.
Rated in the TOP 100 of Direct Selling companies.
Deemed a “ONCE IN LIFETIME” Opportunity by Harvard
Top Earners make a 6-Figure Income per Month.
Join the numerous 1st time business owners who are already succeeding with Rodan + Fields. It is TIME for YOU to SUCCEED!!
Breaking Rules and Becoming Successful
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CHAPTER 4:A Different Kind of Consultant
More than 1,000 consultants signed with Rodan + Fields
before its official launch and most had NO history in direct
sales!
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Breaking Rules and Becoming Successful
Rodan + Fields had created a plan with robust earning potential and they attracted consultants who had never worked this type business!
Lori Busch thought that the company would attract seasoned network marketers because of the strength of the doctor’s brand. Oh no, they reached those who appreciated the product, giving Rodan + Fields a challenge. They had to figure out how to take the passion for the product and turn it into direct sales.
Busch found that coupling the how-to’s of doing business with the honest enthusiasm fostered a sales and down-line explosion!
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Are you a GOOD communicator?
Are you a GREAT time manager?
Breaking Rules and Becoming Successful
Do you want better looking skin?
Do you enjoy personal growth and connecting to great people?
Interested in grabbing a piece of the $2.9 Million Dollar Anti-Aging Skin Market?
Could you utilize more FREE Press than any other Direct Selling Company. Featured in Oprah, Marie Claire, Allure, Lucky, Glamour, InStyle, Vogue, etc… Also on The Today Show, Ellen, The Doctors, The View, Dr. Oz, etc… ?
If you answered YES to 2 or more of these questions, R+F is for YOU!!
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The Anti-Aging skin care market is the fastest growing category in the United States.
Rodan + Fields has now launched in Canada and we have plans to expand internationally.
CHAPTER 5:Targeted Growth
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