Post on 14-Jan-2015
description
Net Optics Confidential and Proprietary
Big Data is on a Collision Course with Your Network
Are you Ready?
Intelligent Access and Monitoring Architecture Solutions
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Agenda
• What is Big Data?• The State of Big Data• Strategic Goals• New Insights – Security• Big Data Implementation (lite)• Impact on the Organization
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Defining Big Data
Rapid Capture
Large Volumes
Structured/ Unstructured
Analysis
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State of Big Data
Every Minute of the Day
Email Users Send
204,166,667 Emails
Twitter Users Send over
100,00 Tweets
Facebook Users Share 684,478
Pieces of Content Instagram
Users Share 3,600 New
Photos
Brands & Organizations on Facebook
Receive 34,722 Likes
Big Data Market Forecast
$53.4B
$48.0B
$32.1B
$16.8B
$10.2B
2013 2014 2015 2016 2017
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Big Data – the New Insights
Current uses for Big Data• Recommendation Engines• Sentiment Analysis• Fraud Detection• Risk Modeling• Customer Experience Analytics• Marketing Campaign Analysis• Customer Churn Analysis
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More Than Just Consumer/Marketing Insight
JP Morgan Chase & Co.
Fraud Detection
Treato
Treatment Recomendations
Human Genome Project
Reduced from 13 Years to 7 Days
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Instrumentation and Sensor Data
Smart Meters
Population Statistics
Video Recorders
Temperature Sensors
Traffic Patterns
Cargo Loads
Facility Data
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As Network Security Tool
The growing complexity and variability of the IT infrastructure poses an ever increasing challenge to administrators to have a full understanding of what’s happening in their network.
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Big Data Network Design Considerations
Source: http://www.cisco.com/en/US/prod/collateral/switches/ps9441/ps9670/white_paper_c11-690561.html
Big Data Components
Two main building blocks are being added to
the enterprise stack to accommodate big data:
• Hadoop: Provides storage capability
through a distributed, shared-nothing file
system, and analysis capability through
MapReduce
• NoSQL: Provides the capability to capture,
read, and update, in real time, the large
influx of unstructured data and data without
schemas; examples include click streams,
social media, log files, event data, mobility
trends, and sensor and machine data
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Monitoring the Network
AggregationFiltering
Load Balancing
IDS
IPS
Data Recorder
Analyzer
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Requires New Skills
The IT organization should challenge itself to understand the new business use cases that will require their support and input to develop effective Big Data solutions.
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Key Take-Aways
• Big Data is more than marketing data
• Represents a significant new area for IT to provide value
• Impact on the organization will be more than network infrastructure
Net Optics Confidential and Proprietary 1313
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Wrap Up
• To sign up for our newsletter:
http://gurl.im/c2681zX
• Thank you
Net Optics, Inc.www.netoptics.com408.737.7777
References:• http://blog.varonis.com/big-data-security/• http://wikibon.org/blog/taming-big-data/ • http://www.cisco.com/en/US/prod/collateral/switches/
ps9441/ps9670/white_paper_c11-690561.html• http://www.networkworld.com/news/2012/030712-big-data-
invaders-257048.html• http://www.splunk.com/page/securelink/signup/
Splunk_Big_Data_and_the_Future_of_Security• http://www.iansresearch.com/research/security-operations/
vulnerability-threat-management/ians-trends-behavioral-approach-threat-
• http://www.gartner.com/it/page.jsp?id=1731916• http://lippisreport.com/2012/04/the-critical-role-of-the-
network-in-big-data-applications/