2

4CONTENTS

The Founders

Lifestyle Campaign

Product Line

Featured Stores

Worldwide Locations

Distributors

Factory

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8THE FOUNDERS 9

Richard Mewha Rick Nelson Richard Mewha and Rick Nelson founded Bevel in 1999 to fill a niche in the eyewear industry with a modern, minimalist design esthetic and outstanding workmanship. The look is understated and timeless, free of distracting logos and ornamentation. Pick up a pair of Bevel glasses and immediately feel its quality. Put them on and appreciate the precise fit, making them incredibly comfortable and flattering. Once someone wears Bevel frames, they return again and again.

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12LIFESTYLE CAMPAIGN 13

14ACETATE

Unlike most of the industry, Bevel uses a high-quality acetate produced in Japan that is less prone to distortion and needing adjustments. The frame is hand polished, creating a rich luster. The Bevel color range is carefully chosen to flatter a range of skin tones.

Bevel was the first to create BETAPLAST-a titanium core with an acetate overlay. Customers get the expressive color of acetate paired with the strength, lightness and comfort of titanium.

In 2012, we have introduced a beta hinge to our acetates. A one-piece beta hinge extends through the core, adding flex and a very distinctive design detail.

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18SUN

Bevel brings its signature minimalist look and quality to sunglasses with Bevel SUN. For men and women, the ultramatte acetate frames are polished and individually sandblasted for a sexy tactile finish. In three shades, the lenses are CR39 polarized with a MAC 4AR and oleoph obic-hydrophobic treatment.

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22TITAN

Bevel milled pure titanium offers the lightest weight yet strongest frame possible so the glasses are secure and comfortable. The eyepiece is a single construction with no soldering for a modern, clean design. At Bevel, three individual coats of paint are applied to the frame, a very time consuming and costly process that produces exceptional color. In 2010, we added a beta hinge to the design, allowing for greater flexibility.

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26FEATURED STORES

Calgary, Canada Washington DC, USA Toronto, Canada SwitzerlandSeattle, USA

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28 29WORLDWIDE LOCATIONS

30 31DISTRIBUTORS

SWITZERLAND

SPAIN

TAIWAN

Alpengluehn Handels GmbHBahnhofstrasse 60Dubendorf, Switzerland 8600alpengluehn.com

EU office - Bevel EUCalle Espigolera, 1308960 Sant Just DesvernBarcelona, Spainbeveleu@bevelspecs.com

Chang’s Optical Co Ltd.2F, No 80.,Zhouzi St. Neihu Dist.Taipei, Taiwan 11493changsoptical.com

AUSTRALIA Matrix Eyewear Pty Ltd.1B, 1-7 Unwins Bridge RdSt Peters NSW 2044Sydney, Australiamatrixeyewear.com.au

KOREA

SINGAPORE/MALAYSIA

Nas World Corporation1411 Samo; Plaza Bldg. #837-26Yeoksam 1-Dong, Kangnam-GUSeoul, Korea

Mode Eyewear SDN. BHDNo. 6-2A, 2nd Floor, Jalan 3/109CTaman Abadi Indah Commercial CenterKuala Lumpur, Malaysia 58100

JAPAN DT & Company2-22-29-205 Yatsu, Narashino

Chiba, Japan 275-002681-47-452-8899

ISRAEL Marit Ayin Boutique Ltd.36 Heh B’iyar StKikar HamedinaTel Aviv, Israel

HONG KONG Perma StudioRoom 24, 15th Floor, Block B, Hi-Tech#491-501, Castle Peak RoadTsuen Wan, Hong Kong

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34FACTORY

While machines are used, artisans work with molds and frames are inspected one by one.

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36FACTORY

Attention to detail and hand-craftsmanship are key to our production process.

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38FACTORY

Our frames are individually polished by hand, creating a rich luster and a very long-lasting finish.

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Incite International Inc.2749 N.W. Hunter Dr. Suite B. Blue Springs, MO 64015

816 220 7533 T 816 220 1877 Fbevelspecs.com

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