BBA Sem 1 Busines Communication - Event management

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It is a short and simple presentation on event management.

Transcript of BBA Sem 1 Busines Communication - Event management

Event ManagementBy Vishesh Manwani

Vatsalya Sacheti Aniket Chordiya

Manu Singh Angel Das

Teja

What is an Event?

An event can be described as a public assembly for the purpose of celebration, education, marketing or reunion. Events can be classified on the basis of their size, type and context

Types Of Event.

Event

Corporate Cultural

Cultural Events

Event Management

What is an event Management?

Event management is the application of project management to the creation and development of festivals, cultural events, meetings, trade shows, social events and conferences.

Why Event Management?

Recession free industry

Event management is a multi billion dollar industry, growing rapidly.

Event management is one of the

fastest growing professions today.

Role of an Event manager

The role of an event manager basically involves doing:

All the running around Booking the venue Identifying the target audience Devising the event concept Arranging the catering and entertainment as well

as all of the other ancillary services required to make the event run to their complete satisfaction

They will also attend the event to ensure everything goes to plan

SKILLS REQUIRED IN AN EVENT MANAGEMENT COMPANY

Analytical/Critical thinking and problem solving

Client/Customer service orientation Good negotiation skills  Ability to work under pressure and meet

deadlines Teamwork, facilitation and co-operation Planning, co-ordination and organisation Good networking skills

Promote an event.

You need at least two weeks to advertise

Tell people about the show in person Flyers Marketing strategies Advertisements Identifiable target market Good channels of distribution Sustaining power Delivery of a promise

Work done in an event(Pre & Post work)

Pre-eventProposalBudgetVenue/Site selectionProduction ScheduleSponsorshipF & B menuGuest listMarketing & Promotion

Post EventEvaluationShutdown & Reporting.

A Short Live Event

Upcoming events around the world.

October’13 05: Bestival - Isle of Wight, UK (until the 08)

06: New York Fashion Week – USA (til 13 Sept)19: Full Moon Party - Koh Phangan22: Oktoberfest - Munich, Germany (till 07 Oct)*

November’13 03: Diwali - Festival of Lights; Hindu communities

19: Full Moon Party - Koh Phangan25: Sao Paulo International Film festival - Sao Paulo, Brazil (til 3Nov)22: Tokyo International Film Festival - Tokyo (til 30 Oct)24: Norwich Beer Festival - England (til 28 Oct)26: Diwali - Festival of Lights; Hindu communities19: Full Moon Party - Koh Phangan

Event Management Courses.

1. National institute of event management

2. COEM college of events & media3. Event management program- Stratford

University4. Various online courses available on

internet of 3, 6 & 12 months.

How to survive in an event management company?

Top Event Management companies.

Company, headquarters Abigail Kirsch, New York Phone, Web site :www.abigailkirsch.com. Average number of special events produced annually 1,500 plus average annual revenue from special events (forecast for 2012) $56 million .

China consumer event. Headquarters Barkley Kalpak Associates, New York phone, Website:www.bka.net average number of special events produced annually 100 plus average annual revenue from special events (forecast for 20012) $6.8 million

Roles in an event management company.

Operation executive Team Leadership Project manager Customer relations specialist HR & Admin officer. Marketing manager Event coordinator Logistic manager Security manager

THANK YOU