Bacardi

By Maks Marn

What is

??

-A family- controlled spirits company

-Best known as a producer of rums

is

About

-Headquartered in Hamilton, Bermuda

-Sales: - 2006: 4.9 billion USD - 2007: 5.5 billion USD

-Led by the original owner‘s great grandson Faculdo L. Bacardi

History of-Facundo Bacardi invented white rum

-He and his brother Jose set up shop in a Santiago de Cuba distillery

-”Come to Cuba and bathe in Bacardi rum”

-Bacardi Superior

-Bacardi Breezers

-Bacardi Gold

-Bacardi dragonberry

AND MANY, MANY MORE

• The Official Bacardi Site• An Amusing Commercial• Another Amusing Commercial• The Effect of Bacardi• Wikipedia