Post on 22-Jun-2015
description
FA102a, Research and Brand Developement
Technology and Art for Children Amanda Bentley
Assignment One, Research
Technology and Art for Children Amanda Bentley
“Ask Ray | Article on Integrating Digital Media Into Children’s Lives by My Wife Sonya Kurzweil, PhD”http://www.kurzweilai.net/ask-ray-article-on-integrating-digital-media-into-childrens-lives-by-my-wife-sonya-kurzweil-phd
Assignment One, Research
“She is interested in the way that digital media can be integrated into the lives of children and teens.”http://www.kurzweilai.net/ask-ray-article-on-integrating-digital-media-into-childrens-lives-by-my-wife-sonya-kurzweil-phd
Technology and Art for Children Amanda Bentley
Assignment One, Research
“Play is a remarkably creative process that fosters emotional health, imagination, original thinking, problem solving, critical thinking, and self-regulation. What children see or interact with on the screen is only a representation of things in the real world.”http://www.washingtonpost.com/blogs/answer-sheet/post/is-technology-sapping-childrens-creativity/2012/09/12/10c63c7e-fced-11e1-a31e-804fccb658f9_blog.html
Technology and Art for Children Amanda Bentley
Assignment One, Research
“It's this combination of low and high-tech resources that enables immersive learning to take place.”http://www.theguardian.com/teacher-network/teacher-blog/2012/mar/21/creativity-technology-classroom-teaching
Technology and Art for Children Amanda Bentley
Assignment One, Description of Future Product or Service
Utilizing Technology to Develop Creativity
Technology and Art for Children Amanda Bentley
Assignment Two, Naming Process
Selected words from original post:Interacting, Children, Technology, Creativity
Generated name possibilities:Children’s InterCreate (using interacting, creativity)
Children’s TechCreate (using technology, creativity)
Selected name:Children’s TechCreate
Justification for selected name:Makes obvious who the product is for. Does not give away exactly what the product does, but uses words to intrigue customers.
Technology and Art for Children Amanda Bentley
Assignment Two, Brand Character Diagram
Technology and Art for Children Amanda Bentley