Post on 31-Oct-2014
description
© 2012 Lyris | 1 |
Andrew King, Sr. Strategy Consultant, Lyris
Anatomy of the Perfect Email Design (Part 3)
Header
© 2013 Lyris | 3 |
HeaderWhat is it?
© 2013 Lyris | 4 |
HeaderWhy is it important?
© 2012 Lyris | 5 |
Keep it consistent
Website
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Simplify for mobile
© 2012 Lyris | 7 |
Simplify for mobile
© 2013 Lyris | 8 |
HeaderKey points
Your header should contain your logo, navigation, social media links and any other useful information
It should be consistent with your website header to make it instantly recognizable
Simplify for mobile users
Primary MessageNext Element Anatomy of The Perfect Email Design