AMI Kids Process Book

Post on 30-Mar-2016

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Process book for AMI Kids mailer

Transcript of AMI Kids Process Book

SHERRI ULLEGPOSTCARD MAILER

SHAFT LLCPROCESS

SHERRI ULLEG

AMI KIDS DIRECTOR

AMIKIDS CREATIVE BREIF

MAILER MOCKUPS

FRONT

BACK

FRONT

BACK

CHANGES & CORRECTIONS

The client requested some minor adjustments to be made.

A few of the branding elements were changed and reinterpretated. This was against strict guidlines of the branding guide and were to be changed.

The tagline “Seperating a troubled past from a brighter future” was changed to a different typographical composition.

Minor factual details were also changed in the final outcome.

FINAL MAILER DESIGNS

THERE IT IS

THAT’S IT