A Quest for Moderate Consumption: A Story of Social Experiments, Spoken Word Artists and More

Post on 07-Jan-2017

49 views 2 download

Transcript of A Quest for Moderate Consumption: A Story of Social Experiments, Spoken Word Artists and More

A Quest for Moderate Consumption: A Story of Social Experiments, Spoken Word Artists and More

Michael Dickstein@MichDicksteinGlobal Director Sustainable Development

Heineken

LESSONS FROM BEER… THE QUEST FOR MODERATE CONSUMPTION

Video JackySteward

LESSON 1 ... #MATERIALLESSON 2 ... #HONESTLESSON 3 ... #BOLDLESSON 4 ... #INCLUSIVE

CIDERS | REACHING CONSUMERS THAT BEER CAN’T

UNLOCKING NEW MARKETS

FAST GROWING CATEGORY

CITY BY CHOICE, NATURE BY HEART

APPLES LIKE NATURE.... SUSTAINABLE NATURE

VideoStronbowHarvest

MIX NATURE BACK INTO URBAN LIFE

TORONTO LISBON BUCHAREST

VideoStronbowJo’burg