8 Reasons to Engage through Visual Content Marketing

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Transcript of 8 Reasons to Engage through Visual Content Marketing

November, 2015

http://www.camasmedia.com/

By Camas Media

8 REASONS TO ENGAGE THROUGH VISUAL CONTENT MARKETING

WHAT IS VISUAL CONTENT MARKETING?

Comics, Memes, Infographic, photos, videos etc all form a part of the Visual Content Marketing.

Social networking sites like Pintrest, Instagram, Facebook, Tumblr, Google+, Vine etc all owe their popularity to the visual revolution.

Think of it as the next step in Content Marketing.

REASONS TO ENGAGE IN VISUAL MARKETING

HELPS GRAB ATTENTIONVisual Content has statistically proven to have a higher viewership and shareability quotient

FASTER PROCESSING BY HUMANSThe human brain is said to processes visual information 60,000 times faster that text

90% of the information transmitted to the brain is visual

REASONS TO ENGAGE IN VISUAL MARKETING

GENERATES MORE VIEWSSharing a relevant compelling image/visual/graphic along

with a post can generate upto 94% views

POWER TO GO VIRALAn interesting design or visual has higher chances of going viral than normal texts

REASONS TO ENGAGE IN VISUAL MARKETING

GENERATES INBOUND LINKSEngaging visual content helps bring traffic to website, build credibility and trustworthiness

Leads to a loyal customer base and higher engagement

INCREASE YOUR SUBSRIBERS & FOLLOWERSVisual content can lead to a spike in the number of likes, followers on a brand’s page

Social converts are sales leads waiting to happen

REASONS TO ENGAGE IN VISUAL MARKETING

EASY TO UNDERSTANDLong winding texts can make for a tiresome read

Visual presentations make it easier and more entertaining

COLOUR INFLUENCEUse of colours in a brand/product influences the human mind and is tactically used by marketers world wide.

In one sentence

Camas Media is an online perception management company that creates content driven digital experiences for a new type of consumer. To know more about us connect with us on

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