8 digital marketing trends that rocked in 2016

Post on 23-Jan-2017

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Transcript of 8 digital marketing trends that rocked in 2016

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8 Digital Marketing Trends that rocked in 2016

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Introduction

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Digital marketing appears to be in a continuous state of change. With novel digital marketing platforms developing seemingly every day.

It is actually a challenge for marketers just to keep up with the newest upcoming social networks.

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Omni-Channel Marketing

Omni-channel is a multi-channel tactic to sales that pursues to provide the customer

Unified shopping experience between their online and in-store purchase.

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Mobile Marketing

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Mobile, precisely smartphones.

Continuous companion. It is where your viewers spend its time.

In 2016, through mobile marketing, mobile devices are not only the most prevalent or commonly possessed.

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Social Media Marketing

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Social media includes educational video, explainer videos and entertaining videos.

SMM in 2016, there are 1.65 billion active mobile social accounts internationally.

40 million active minor business pages in facebook.

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Content Marketing

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Content marketing trends follows : in-person events, webinars or webcasts, case studies, videos and white paper.

88% of B2B marketers used content marketing

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Personalization Campaigns

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Creating a personal connection with the consumer is what marketing revolves around as observed in 2016.

77% real-time.

Highly effective.

Personalization campaigns are vital.

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Wearable Technology

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Electronic products that are intended to be worn on the person.

Ranging from smart watches to eye-wear to headphones and more.

Wearable technology have continued to be a growing product

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SEO

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Process of motivating traffic from the ‘organic’, and ‘paid’ sources.

To win the competitive race of ranking on search engine.

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PPC Campaigns

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Every PPC campaign is unique.

The characteristics:

• A logical• prepared structure• inclusive keyword research• ongoing management

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Spinta Digital is One of the best Digital Marketing Companies based in Chennai, India and London. As a result driven approach, we analyze our client’s business requirement and offer innovative Web Designing service. Our Digital Marketing services will help our clients promote their brands, products or service to their target customers and improve their sales conversion rate.

Thank You

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