31 KILLER HAUNTED HOUSE MARKETING TIPS

Presented by Jody Bossert

Haunt Producer at and VP of Marketing at

….but that’s another story.

jodybossert jodybossert @jodybossert

hauntednightmare hauntednightmare @hauntnightmare

BRANDING 1. LOGO DESIGN

BRANDING 2. MERCHANDISE

BRANDING 3. PHOTO BOOTH

BRANDING 4. PARTY COFFINS

BRANDING 5. PERSONAL BRANDING

PUBLIC RELATIONS 6. PRESS KIT

PUBLIC RELATIONS 7. PRESS RELEASE

PUBLIC RELATIONS 8. MEDIA & INFLUENCER SHOW

PUBLIC RELATIONS 9. COSPLAY APPEARANCES

PUBLIC RELATIONS 10. CHARITY EVENTS

PUBLIC RELATIONS 11. FESTIVALS & PARADES

PUBLIC RELATIONS 12. SCHOOLS & COLLEGES

ADVERTISING 13. E-MAIL

ADVERTISING 14. PRINTING

5000 Full Color 2-Sided 4x6 Postcards

500 Full Color 2-Sided 2x3.5 Business Cards

14pt

$117.40 + $56.24 shipping = $173.64

14pt

$13.17 + $12.92 shipping = $26.09

12pt

$95 + $39.68 = $134.68

16pt

$20 + $14.32 shipping = $34.32

ADVERTISING 15. POSTERS

ADVERTISING 16. HANDBILLS

ADVERTISING 17. BUSINESS CARDS

ADVERTISING 18. SEARCHLIGHTS

ADVERTISING 19. MEDIA PARTNER

EVENTS 20. CUPID’S REVENGE MASSACRE-ADE BALL

EVENTS 21. WORKSHOPS

SALES 22. ONLINE TICKETING

SALES 23. TICKET TYPES

SALES 24. WRISTBANDS

$31.80 for 1000$48.50 for 1000

SOCIAL MEDIA 25. WEBSITE

SOCIAL MEDIA 26. SOCIAL NETWORKING

SOCIAL MEDIA 27. HASHTAGS

SOCIAL MEDIA 28. CONTENT

SOCIAL MEDIA 29. TOOLS

SOCIAL MEDIA 30. APPS

LEAD TRACKING 31. SURVEYS

QUESTIONS?

Presented by Jody Bossert

jodybossert jodybossert @jodybossert

hauntednightmare hauntednightmare @hauntnightmare