3 Critical Decisions for a Great Insurance Agency Website

Post on 15-Apr-2017

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Transcript of 3 Critical Decisions for a Great Insurance Agency Website

3 Critical Decisions for a Great Insurance Agency Website

Karly BakerWebsite Coordinator

Topics1. Domain Name2. Colors3. Photos4. Blogging

Points to think about when choosing a Domain Name

1. Is it simple?A.) www.quotegreenwoodofnorthcarolina.comB.) www.gogreenwood.com C.) www.greenwoodins.comD.) www.greenwoodinsuranceofamerica.com

2. MarketingA.) Business CardsB.) EmailsC.) Speaking it.

Website Colors1. Knowing your target audience

1. 18-352. 40-65+

Choosing appropriate Photographs for your Website

1. Feeling2. Color3. Target Audience4. Main Purpose of website

Blogging and Staying Active1. Search Engines 2. Prospects3. Competition

Get Ready for Next Month!Talkin’ ‘Bout My Generation: Behavioral and Situational Email Marketing for Different Age Ranges

Heather GallowayAgencyBuzz Coordinator

June, 16 @ 12pm

Questions??