22 Social Media

Marketing Trends

for 2010Dreamgrow Digital www.dreamgrow.com

The fact that audience has the control starts to sink in.

Social media will get

real budgets.

Social media will be integrated to overall marketing activities.

Social media ROI will become important.

Brands start to use listening platforms to monitor the conversations.

Social media will reach behind

corporate firewalls.

Customer service and interaction with businesses becomes

social.

Measuring online activities and their effect on offline sales will become increasingly important.

Media will fragment even more and smaller

communities can be hyper-

targeted.

Social networks chatter will be incorporated into

CRM systems.

More sales will originate from social media contacts (B2B and B2C).

Marketing will hit

mobiles big time.

All search will be real-time.

Web, blogs, social networks.

http://www.sxc.hu/photo/1085939

Real-time will be the right time. Delays will cost customers.

Social networks’ messaging

instead of regular email and IM.

First large scale successful augmented reality applications.

Campaigns will get more dynamic, spanning from offline to

actionable social channels.

Social networks will become more commercial.

Ads will be more interactive and connected to social networks.

The home page for internet users will be social network’s profile page.

Facebook will grow to

700,000,000?

Shopping will be

integrated into social

networking sites.

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Image credits

social media marketing

Created by Priit Kallas, Dreamgrow Digitalwww.dreamgrow.com | follow us on Twitter @dreamgrow